Stefan Wolpers January 14, 2021 TL; DR: Scrum Commitments While the new Scrum Guide is less prescriptive and more inclusive, it also ties loose ends by including elements better, namely the previously free-floating Sprint Goal and the Definition of Done with the creation of Scrum commitments. This inclusion works remarkably well in the former’s case; … Continue reading Scrum Commitments: Tying Loose Ends and Shoehorning the Definition of Done
Performance Channels Gain New Commitments From Advertisers, Publishers As Automation Ramps Up by Laurie Sullivan @lauriesullivan, December 4, 2019 Pepperjam, a performance marketing and affiliate tech platform, ran its Black Friday shopping data, which shows the average order value (AOV) grew 16% year-over-year (YoY) in 2019, compared with 2018 for same-store advertisers. Data released Thursday … Continue reading Performance Channels Gain New Commitments From Advertisers, Publishers As Automation Ramps Up
Bob Apollo — October 18, 2017 Follow @bobapollo — October 18, 2017 rawpixel / Pixabay Whenever a potential client tells me that they believe their sales people have a “closing” problem, I can be pretty confident that the problem actually lies elsewhere. There are a bunch of reasons why the macho “always be closing” mantra … Continue reading Little Commitments Are Better Than Big Closes
