Category Archives: Smart Business Ideas

How Small Businesses Can Take Advantage of Fall Trends

Paul Trujillo — November 2, 2017 Follow @TruPaultx — November 2, 2017 Couleur / Pixabay Fall is here, and you know what that means: Pumpkin spice flavors in everything, football on every television, and flannel on every clothing store mannequin. These fall flavors tend to dominate the season, but once that’s over, businesses are usually … Continue reading How Small Businesses Can Take Advantage of Fall Trends

Scary Movies, Smart Lessons: Small Business Tips From Scary Flicks

David Kiger — October 27, 2017 Follow @davidkiger — October 27, 2017 QuinceMedia / Pixabay Halloween is right around the corner, and with it come haunted houses, trick-or-treating and scary movies. Small business owners can capitalize on this time of year with related activities including seasonal marketing opportunities, costume contests and candy giveaways. There are … Continue reading Scary Movies, Smart Lessons: Small Business Tips From Scary Flicks

Boosting Small Business Sales Through Online Customer Engagement

Cent Muruganandam — December 12, 2016 Follow @centmuru— December 12, 2016 As you begin shifting your attention to online sales inside of your small business, there’s no better place to turn than customer engagement. By using simplistic online strategies, you can build a virtual footprint that leads clients directly to your doorstep. If you’re new … Continue reading Boosting Small Business Sales Through Online Customer Engagement

Small Business Owners Can Capitalize on Halloween Fun

by David Kiger Follow @davidkigerOctober 21, 2016 Halloween is big business, and just how big may be an eye-opener. Take the annual survey by the National Retail Federation, which estimates Halloween sales. This year, the federation is estimating the total Halloween spending this year to reach $ 8.4 billion. Here’s how that breaks down, according … Continue reading Small Business Owners Can Capitalize on Halloween Fun

Best Ways for Small Businesses to Plan for the Holidays

by Brian Stupp Follow @IOUFinancialSeptember 21, 2016 The holiday season means different things to business owners; while some experience a slow season, others have a surge in profits. Regardless, all small business owners need to prepare for this season, or your business could be negatively affected. Plan for Holiday Recognition and Marketing You must plan … Continue reading Best Ways for Small Businesses to Plan for the Holidays

5 Ways Your Small Business Can Capitalize on Olympic Hype

by Christine Watts Follow @IOUFinancialAugust 16, 2016 If you haven’t noticed, its Olympic season in Rio. If you have noticed, you are armchair-clutching, edge-of-your-seat watching, and stand-on-your-feet rooting for your favorite athlete to win gold and set him or herself apart from the competition. If you also are a business owner, you may be able … Continue reading 5 Ways Your Small Business Can Capitalize on Olympic Hype