John W HayesSeptember 28, 2015 Set the alarm: OK, I get it, some people aren’t morning people. But early risers prime themselves for success by getting stuff done before the phone starts ringing, their email inbox starts filling up and everyday office distractions eat into the day. Sure, you can burn the midnight oil and get … Continue reading 9 Tips to Drive Your Small Business Marketing Productivity
Category Archives: Small Business Tools
“Why Culture is so Important to Small Business Success”
Dave SchoenbeckSeptember 27, 2015 The simple fact is, a carefully cultivated culture is one of the most important components of success for a small business. Many businesses have amazing business models. Many businesses have brilliant strategic plans. Very few have the combination of a business model, strategic plan and a compelling culture. When the three … Continue reading “Why Culture is so Important to Small Business Success”
How Small Business Owners Can Manage Human Resources
Tess TaylorSeptember 25, 2015 How can a small business best handle the challenges of human resource management? The anwer depends on many factors. For example, many businesses have a full division staffed with trained HR professionals to manage all aspects of the business from the people perspective: otherwise known as the human resources department. They … Continue reading How Small Business Owners Can Manage Human Resources
How Good Writing Can Help Your Small Biz Succeed
Rachel BaileySeptember 21, 2015 Every one of us is a writer of some shape or form. From journals to blogs and emails and contracts, writing is a form of expression that we all use everyday whether you realize it or not. Tapping into this gem of artistic expression doesn’t mean that you have to sit … Continue reading How Good Writing Can Help Your Small Biz Succeed
How a Small Business can Design an Effective Logo
David KigerSeptember 17, 2015 The recent news of Google’s logo change made headlines, even though the move was fairly subtle — from a serif to a sans serif, a tweak of the colors and other shifts. The reason, according to Google’s official blog, was for an evolving Web world: “… We’ve taken the Google logo … Continue reading How a Small Business can Design an Effective Logo
What the “Second Screen” Translates to for Small Businesses
Megan TotkaSeptember 15, 2015 Think about the way you watched television five years ago. You probably sat on the couch, snack nearby, focused on the program in front of you. A technologically-savvy person could choose a program from the DVR to watch and then fast forward through any commercials or boring portions Compare those habits … Continue reading What the “Second Screen” Translates to for Small Businesses
Survey Shows ‘Friendly’ States For Small Businesses
David KigerSeptember 10, 2015 The challenges involved in starting a small business are numerous. One that may not immediately come to mind is location, and we don’t mean what part of town the business is located. Each state has its own systems, rules and regulations, and it’s important to be familiar with the facts before … Continue reading Survey Shows ‘Friendly’ States For Small Businesses
Creative Couponing: The Best Friend of Small Business
Andrew GazdeckiSeptember 9, 2015 BOGO. BOGOHO. BTGOF. No, I’m not speaking in tween. Anyone with an email account has probably been spammed at least a hundred times with similar acronym-ed subject lines. The Buy One Get One Free deal is the O.G. of the retail world—a “come one, come all” to the deal-hungry. I know … Continue reading Creative Couponing: The Best Friend of Small Business
9 Social Media Hacks Every Small Business Can Benefit From
VerticalResponseAugust 25, 2015 Are you currently using social media sites to enhance your business’s online strategy? Posting to these platforms on a regular basis is a great place to start. If you want to increase sales, brand awareness, and website traffic, you’ll have to up your social marketing game by going a bit further. These nine social … Continue reading 9 Social Media Hacks Every Small Business Can Benefit From
Best Practices For Expanding Your Small Business
Jean MoncrieffAugust 21, 2015 Are you considering growing your business and expanding into new markets? Have you thought about the effect growth may have on your business? That growth doesn’t necessarily translate into more profit. In fact, growth can be a double edged sword; if managed properly, it can lead to a larger, more profitable … Continue reading Best Practices For Expanding Your Small Business
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