SEOs often focus heavily on accumulating inbound links, but don’t overlook links within your site. Columnist Dave Davies shares his guide for how to structure your site’s internal links. Dave Davies on August 25, 2016 Let’s begin by quickly talking about what an internal link is. An internal link is a link from a … Continue reading Optimizing your internal link structure
Link metrics have been the foundation of Google’s ranking algorithm since the beginning, but could anything ever surpass links as a ranking signal? Columnist Jayson DeMers speculates. Jayson DeMers on August 12, 2016 It’s almost impossible to see any meaningful search engine optimization (SEO) results without spending some time building and honing your inbound link … Continue reading Why links are still the core authority signal in Google’s algorithm
by Michael Peggs Follow @MichaelPeggsAugust 15, 2016 Inbound links are the #1 search signal and when it comes to building links to a website, it’s easy to fall into SEO traps in the pursuit of higher search rankings as fast as possible. Black Hat SEO is essentially the dirty pool of search engine strategy. It’s … Continue reading 3 Link Building Lessons For Beginners
by Tim Backes Follow @timmyb1976August 7, 2016 There’s a lot more to SEO than just great content. Sure, content is extremely important, but successful SEO is not a one ingredient recipe. In addition to having topical unique content, getting other websites to link to it is important. In fact, in late March this year, a … Continue reading Using Link Building to Sell More Cars
Link building is an art that many, including columnist Andrew Dennis, have learned through trial and error. Today, he shares some of what he’s learned about how to identify and obtain better links. Andrew Dennis on August 3, 2016 There is no formal education or pathway into link building. Most professional link builders are self-taught … Continue reading Link prospecting tips and tricks
by Paul Morris July 25, 2016 Follow @SuperbDigitalJuly 25, 2016 Links are the connections between websites. Inbound links come to you from other sites and outbound links are what you create to link your site to others. Without links, search engines would be less effective at giving you the information you’re looking for and link … Continue reading What Are Links: Are Yours In a Fresh and Social Neighbourhood?
Need some great link-building ideas? Columnist Andrew Dennis has them for you — with examples from major brands to illustrate how each might work. Andrew Dennis on July 6, 2016 Link acquisition is hard. There are a number of unique challenges in link building, which are made even more difficult since most SEO programs only … Continue reading 13 link opportunities to pursue now
By Victoria Klochkova June 30th, 2016 It seems to be absolutely clear what white-hat link-building is. But it’s not always that easy. It is hard to build links in the most natural way. Struggling and looking for a balance in my backlink profiles, I finally build a structure that guides me really well. I’m … Continue reading The 3 Layer Approach Of Pyramid White-Hat Linkbuilding
Obtaining valuable, future-proof backlinks requires human interaction — and that means being prepared to offer something of value. Columnist Andrew Dennis shares his advice for putting together a successful link building outreach campaign. Andrew Dennis on June 8, 2016 Securing real links requires outreach. No matter the site, industry or audience, the only way … Continue reading Link building outreach: preparation meets persuasion
By Barrie Smith June 1st, 2016 A study conducted by SimilarWeb and Majestic has revealed that there is still a positive correlation between the number of referring domains and a website’s traffic. The two market intelligence companies published the rests of analysing 500,000 backlinks from 100,000 of the top websites on the internet to find a … Continue reading Link Builders: Study Reveals Positive Correlation Between Links & Traffic
