Google recently released a website builder product for local businesses. Columnist Tony Edward dives in to see how it works and whether it’s worth your time. Tony Edward on June 28, 2017 Google officially launched its Website Builder within Google My Business in an effort to help small businesses easily and affordably create websites. This … Continue reading Google My Business website builder SEO review
Are you a small business owner looking to get started with SEO? Columnist Marcus Miller has written up this starter guide for beginners outlining what you need to know. Marcus Miller on June 27, 2017 Being a small business is tough. Many businesses fail in the first year, and many more will not make … Continue reading Small business SEO: Your questions answered
Aleyda Solis on June 23, 2017 In recent months, we’ve seen many important technically focused Google announcements, such as an update on JavaScript crawling support, the migration toward mobile-first indexing, the release and extended support of AMP in search results and the expansion of search results features, from rich snippets to cards to answers. As a result, a number of technical … Continue reading 5 must-do technical SEO audit items in 2017
Kent Campbell — June 15, 2017 Follow @reputationx— June 15, 2017 FirmBee / Pixabay A search result audit is part of any reputation management plan, and can make your business better by revealing the strengths and weaknesses of your online brand as seen by your prospective customers. Warning: sometimes it can be a little scary. … Continue reading How to Start Your Reputation Search Result Audit
Dave Sutton — May 18, 2017 — May 18, 2017 We all know that a website is critical to the success of your business. More often than not, it’s the first place that your target customers will interact with you and learn about your Brand Story. And for most B2B companies, the website is the … Continue reading 4 Out of 5 Marketers Recommend SEO Audits
AdWords audits are a great way to win business and check on the health of an account, but columnist Matt Umbro notes that there are some aspects of an audit that are easily overlooked or underexplored. Don’t make these mistakes! Matt Umbro on May 15, 2017 Auditing a prospective client’s Google AdWords account is … Continue reading 4 critical areas to consider when performing AdWords audits
Susan Gilbert — March 23, 2017 Follow @SusanGilbert— March 23, 2017 Why You Still Need Backlinks for SEO I am often asked: What is a backlink? and Should I still care about them? Backlinks are essential for a successful website, and when you are deciding how you will go about obtaining additional backlinks, you must … Continue reading Are Backlinks Still Relevant for SEO in 2017?
Brandon Leibowitz — March 15, 2017 Follow @seooptimizers— March 15, 2017 Search engines like Google use many thousands of different signals to determine which websites rank highest for each keyword. There are many ways to get your website to rank higher. For example, it’s common for search engine optimization specialists to focus on optimization tactics … Continue reading How To Speed Up Your Site For SEO
By Lyena Solomon March 13th, 2017 What can I say about an Analytics Audit that has not been said before? The answer is simple: nothing. It is also impossible to cover a thorough Analytics audit in one short post. That said, it does not mean that there is nothing to talk about. The main reason … Continue reading The Analytics Audit You Should Do
How can we determine which of our site pages aren’t indexed without running afoul of Google’s guidelines? Columnist Paul Shapiro shares his methods. Paul Shapiro on January 30, 2017 Back in October 2016, I wrote about how you can use a Python script to determine whether a page has been indexed by Google in … Continue reading How to check which URLs have been indexed without upsetting Google: A follow-up
