Matt TortoraFebruary 14, 2015 The importance of effective product information management is monumental for retailers. In fact, $ 40 billion in sales, or 3.5%, are lost each year due to supply chain information inefficiencies. When it comes to products, companies spend an average of 25 minutes per SKU per year cleaning out and syncing old … Continue reading 4 Product Information Management Best Practices for Ensuring Omnichannel Success
Category Archives: Sales Guide
Why Choose Mediocrity?
Dave BrockFebruary 9, 2015 The difference between mediocrity and greatness isn’t that much, but I’m constantly amazed by how many choose mediocrity. Our companies spend millions in the best sales training and tools, but we don’t use them. We know that we are supposed to be customer focused if we want to engage and connect … Continue reading Why Choose Mediocrity?
Enhancing User Engagement — 6 Tools to Get You Started
Ankur SharmaFebruary 8, 2015 If your website doesn’t engage users, they will disengage. ICYMI, this is the reality of the Internet today. There’s nothing worse for your company than a frustrated user on your site! You have a very limited amount of time to make a good impression and sell users on the merits of … Continue reading Enhancing User Engagement — 6 Tools to Get You Started
The Omni-Channel Champion
Daniela YoungFebruary 7, 2015 In our previous blog, Maximise Sales with Omni-channel Retailing, we explained the differences between Omni-channel and Multi-channel selling. This follow up will focus our attention on: Why you should adopt an Omni-channel approach. How to promote your Omni-channel strategy. How to overcome issues with evaluating information. Factors which highlight successful Omni-channel … Continue reading The Omni-Channel Champion
The Hidden Value Behind People Analytics (And Why You Should Care)
Jacob ShriarFebruary 4, 2015 All people decisions at Google are based on data and analytics. The goal is to bring the same level of rigor to people decisions that we do to engineering decisions. – Laszlo Bock This quote from Google shows that they understand the value of their most important asset – their people. … Continue reading The Hidden Value Behind People Analytics (And Why You Should Care)
Benefits a Help Desk Can Offer Small Businesses
Ben PuzzuoliFebruary 1, 2015 If you’re a small business owner and you haven’t already included a help desk solution with your business infrastructure, you may be doing yourself and your customers a great disservice. Efficient help desk solutions are beneficial to your customers as well as your marketing and sales goals. Put your small business … Continue reading Benefits a Help Desk Can Offer Small Businesses
What Your Business Attire Says About You
Vicky OliverJanuary 28, 2015 Walk into almost any office and you’ll see dress code violations–a woman wearing sheer black hose (too sexy), or a man sporting Docker khakis and a T-shirt when everyone else is wearing a tie (slacker). Our office attire speaks volumes about us. We want to look professional, well put together, and … Continue reading What Your Business Attire Says About You
How to See the Future First
Jeff DeGraffJanuary 27, 2015 One of the biggest challenges innovators face is to truly understand the market opportunity space before they start creating a strategy and well in advance of product development. Since we can’t see the future, we need to gain some real insight from deep domain experts and make sense of possible scenarios. … Continue reading How to See the Future First
Small Business Boot Camp: 3 Ways to Source Products When Selling Online
Katey FerenziJanuary 21, 2015 This is the second installment of the #SellMore Small Business Boot Camp series. In part one, we discussed how to find a product niche. This week, we’ll be covering various ways to source your product. Congrats, you’ve gotten through the pivotal first step of starting an online store – selecting the … Continue reading Small Business Boot Camp: 3 Ways to Source Products When Selling Online
Case Study: How Startups Can Acquire Customers For Disruptive Products
Stephanie KaperaJanuary 21, 2015 As someone who is getting married in 2015, I’ve made a few observations recently about the state of the wedding industry; namely, that it’s ripe for disruption. The whole setup seems like something that might have worked a decade or two ago, at a time when people got married while they … Continue reading Case Study: How Startups Can Acquire Customers For Disruptive Products