Category Archives: Project Management

The Project Manager (A Misunderstood Product Owner Stance)

Robbin Schuurman — November 28, 2019 The Project Manager is typically concerned with day-to-day progress of the Development Team. They rarely (or never) miss a Daily Scrum, they’re involved during the Daily Scrum and it might just be that they’re asking individual team members what they’ve done, what they’re going to do and if there’s … Continue reading The Project Manager (A Misunderstood Product Owner Stance)

What’s the Right Scrum Training for Me? Professional Scrum Foundations (PSF) or Professional Scrum Master (PSM)?

Johannes Geske — November 21, 2019 Scrum.org?offers different courses to provide you the best learning experience based on your focus of Scrum. The variety of courses makes choosing the best course difficult sometimes. This blog post aims at helping you choose the best course for you. We will look at the differences between the Professional … Continue reading What’s the Right Scrum Training for Me? Professional Scrum Foundations (PSF) or Professional Scrum Master (PSM)?

Pro Tip: Every new project starts with breaking down silos

Here are four necessary elements in getting everyone on the same page and moving forward as a cohesive team. Amanda Glen on October 28, 2019 Every advertiser works with a number of partners – media partners, creative agencies, ad servers, DSPs, DMPs, dynamic creative partners, you name it. In theory, they’re all striving toward the … Continue reading Pro Tip: Every new project starts with breaking down silos

Agile marketers are often forgoing the Scrum Master role, but is this wise?

Companies try to convert existing roles into a Scrum Master but they miss the vital skill needed – a deep understanding of Scrum. Stacey Ackerman on October 23, 2019 A trend among agile marketing implementations is to forgo the Scrum Master role and to absorb this into a single role that combines Scrum Master and … Continue reading Agile marketers are often forgoing the Scrum Master role, but is this wise?

Scrum Master Fatigue

Todd Miller — October 22, 2019 Follow @todd_miller11 While teaching and consulting, I’ve had many existing Scrum Masters pull me aside looking tired, frustrated, and worn out. They seek me out looking for answers to difficult situations they are facing in the organizations where they work. They are running into walls trying to change archaic … Continue reading Scrum Master Fatigue