Category Archives: Millennials

Leading Millennial + Gen Z Employees? Here Are Top Mistakes That Leaders Make When Working With Them.

Clair Kim May 31, 2021 With the rise of Millennial and Gen Z employees in the workforce, leaders who are used to working with older Millennials and Generation X are discovering that much of their usual management style is irrelevant when it comes to managing and communicating with the younger generations. The gap that so … Continue reading Leading Millennial + Gen Z Employees? Here Are Top Mistakes That Leaders Make When Working With Them.

Millennial Fundraising: Why this Generation Cares About Giving

Sarah Flis — March 20, 2020 Today, 76.2 million millennials live in the U.S. and 84 percent of them contribute to charities, more than other generations. Millennials give an average of $ 481 annually. Based on that, millennial fundraising totals more than $ 30 billion. That’s a huge opportunity! For non-profit organizations to succeed in … Continue reading Millennial Fundraising: Why this Generation Cares About Giving

Hyper-personalization is a value exchange for millennials

Brands must deeply understand how their actions can build – or destroy – trust among their customers. Greg Heist on February 21, 2020 at 8:05 am Brands today are clamoring to develop personalized experiences, customized products and individualized recommendations. And rightly so. Consumers are prepared to trade off a valuable asset in exchange for their personal information. In … Continue reading Hyper-personalization is a value exchange for millennials