August 3, 2016 As you probably already know, each image that you share on Instagram can be accompanied by a short message as well as several hashtags. The hashtags essentially help to categorize the post itself, so that people can browse through an entire category of similar content. Considering so many people use hashtags to … Continue reading How to Use Hashtags on Instagram to Gain More Followers
Brand marketers these days demand tools that can build a holistic customer profile. Contributor Erik Bratt argues that combining data management platforms (DMPs) with tag management is the key to achieving that goal. L. Erik Bratt on April 6, 2016 If you’ve been in marketing long enough, you’re probably familiar with John Wanamaker’s famous … Continue reading Tag management systems and DMPs — a match made in heaven?
by Navneet Pandher March 22, 2016March 22, 2016 It’s everywhere; Twitter, Instagram, Facebook, Google +, YouTube. It was even named “Word of the Year” in 2012 by the American Dialect Society and added to the Scrabble Dictionary in 2014. Hashtags have revolutionized how we discuss, engage with brands, and discover on social media. Originally created … Continue reading Hashtags: A How-To on Social Media’s Most Popular Character
by Sean Lu March 12, 2016March 12, 2016 I’ve been doing social media marketing for 6 years now, and during those years I’ve always dreamt of producing something that would go viral, especially getting it to trend on Twitter. I have tried and tested with numerous techniques to make this possible, but failed every time … Continue reading How I Made A Hashtag Trend On Twitter In 3 Hours
by Personal Branding Blog February 22, 2016February 22, 2016 Tagging is an essential part of a solid social media marketing strategy. It helps you interact with both your current audience and those you want to woo into your fold. However, there have been enough cases of overtagging that Facebook, Twitter and Instagram all have their … Continue reading OverTagging: Crime and Punishment
by Dhariana Lozano January 28, 2016 Follow @DhariLoJanuary 28, 2016 Hashtags are a little misunderstood in social media (from a marketing perspective). Since virtually any word can become a hashtag, knowing how to use hashtags in your social media marketing effectively can get a bit confusing. In this post you’ll learn to use hashtags for … Continue reading How to Use Hashtags Effectively for Social Media Growth
by Charles Beshears January 22, 2016 Follow @ShowDisplaysJanuary 22, 2016 Businesses have realized the importance of using social media to improve their online presence and to connect with their customers. Using social media is not about selling, it is about building relationships and giving your company a personality. One way to show your customers that … Continue reading Hashtags for Every Day of the Week
by Ciaran Blumenfeld January 14, 2016 Follow @momfluentialJanuary 14, 2016 Your competitors wishes you wouldn’t take their hashtags, or yours too seriously. Why would they want you to catch on? Hashtags contains a goldmine of information. But you have to track tags to unlock the Hashtag Secrets. So go ahead, nod, and be sure to … Continue reading 7 Reasons Why Your Competitors Wish You Wouldn’t Track Hashtags in 2016
by Giovana Zanellato January 13, 2016January 13, 2016 Hashtag fails have seemed ever-present in recent years, from dissatisfied tweeters co-opting McDonald’s branded message to epidemics of bad spelling on Instagram to very awkward abbreviations. In the former case, we can specify these trip-ups as hashtag hijacking, which happens when a hashtag pertaining to a grassroots … Continue reading 5 Cringe-Worthy Brand Hashtag Fails, and How to Avoid Them
by Jennifer Frances January 11, 2016 Follow @socialbeesmediaJanuary 11, 2016 When you post an image and related hashtags to Instagram, those hashtags are then catalogued. So if someone then wants to search for the hashtags #yogafun or #yogapose, then your post will be added to this category. They will see your post in the feed, … Continue reading Instagram Hashtags and How to Use Them
