April 18, 2024 Generative AI’s refusal to produce ‘controversial’ content can create echo chambers In a recent report, we found that generative AI has important shortcomings regarding freedom of expression and access to information. BY The Conversation Google recently made headlines globally because its chatbot Gemini generated images of people of color instead of white people … Continue reading Generative AI’s refusal to produce ‘controversial’ content can create echo chambers
Amazon debuts a generative AI-powered playlist feature Enter a prompt and Maestro will try to come up with a bunch of songs that match it. Kris Holt Tue, Apr 16, 2024 Amazon Music Amazon Music is joining Spotify in starting to offer a generative AI-powered playlist feature. For now, Maestro is available in beta … Continue reading Amazon debuts a generative AI-powered playlist feature
Search Generative Experience As A Complete Alternative To Search by Laurie Sullivan , Staff Writer @lauriesullivan, April 2, 2024 Some say generative AI will never replace traditional search engines — but the change could come sooner than expected, especially if consumers show a willingness to take the leap. Google began asking users who had not … Continue reading Search Generative Experience As A Complete Alternative To Search
Microsoft’s Talisha Padgett shares her approach to infusing genAI across the customer journey in her keynote presentation at The MarTech Conference. Chris Wood on March 19, 2024 “Customer expectations will continue to grow year-over-year. How do we as marketers meet those expectations and set our brands apart?” asked Talisha Padgett, Microsoft’s general manager, martech platforms … Continue reading Leveraging generative AI to improve customer experience and increase revenue: The MarTech Conference keynote
March 19, 2024 Google is doubling down on generative AI healthcare, with a batch of new tools From medical imaging to personalized health coaching, Google is testing new AI tools with patients and in hospitals. BY Sy Mukherjee On Tuesday, Google announced a suite of new and updated generative-AI and large language models (LLM) tools to … Continue reading Google is doubling down on generative AI healthcare, with a batch of new tools
Retailers can’t wait to start improving in-store and online experiences with genAI. First, they need to get their data in order, finds Salesforce in a new survey. Kim Davis on March 18, 2024 Although the overwhelming majority of retailers (93%) report using genAI in some form to improve in-store and online CX, many are struggling … Continue reading Retailers struggle with basics for generative AI
March 17, 2024 Thanks to generative AI, advertising’s business models will be reinvented Agencies must embrace the opportunity to transform their revenue model. Value-based pricing could be a good option. BY Jeremy Lockhorn Advertising and disruptive technologies. In many ways, you can’t have one without the other. In past years, disruptive technology meant programmatic media buying, … Continue reading Thanks to generative AI, advertising’s business models will be reinvented
March 14, 2024 GenAI and cybersecurity top CEO concerns in new PwC survey 68% expect generative AI will significantly change the way their company creates, delivers and captures value in the next three years. BY Wes Bricker The past few years have been filled with uncertainty—significant economic shifts, geopolitical conflicts and a rapidly evolving technology and … Continue reading GenAI and cybersecurity top CEO concerns in new PwC survey
At Oracle CloudWorld in London, new generative AI tools for marketing, sales and service were unveiled. Kim Davis on March 14, 2024 Oracle today announced that it is rolling out a range of generative AI tools across both front and back office applications in its Oracle Fusion Cloud Applications Suite. In addition to new solutions … Continue reading Oracle brings new genAI capabilities to Oracle Fusion Cloud Applications Suite
Essential resources for navigating generative AI in marketing, from online courses to blogs and newsletters Lisa Peyton on March 8, 2024 This is the 6th article in a series about how generative AI is impacting marketing. We are in a huge paradigm shift, as generative AI disrupts how we access, consume and create content. Both … Continue reading Building your generative AI marketing skillset: Training and upskilling
