Category Archives: eCommerce Experience

How visual commerce is transforming the customer experience

What is visual commerce and how does it prove ROVI? Rodric Bradford on August 7, 2020 at 11:33 am As we near the six-month milestone in the new world of the digital customer experience, one often overlooked segment is now more relevant than ever—visual commerce. But what is visual commerce? 3-D images? Video sales calls? … Continue reading How visual commerce is transforming the customer experience →

Considering software to manage your digital commerce advertising? Here’s what you need to know.

eCommerce Experience

There’s more tech than ever to help you scale up ads on Amazon, Walmart and other commerce platforms. Pamela Parker on April 21, 2020 Deciding whether or not your company needs a digital commerce advertising management platform calls for the same evaluative steps involved in any software adoption, including a comprehensive self-assessment of your organization’s … Continue reading Considering software to manage your digital commerce advertising? Here’s what you need to know. →

Virtual Selling Just Became Vital to Your Business

eCommerce Experience

Jim Moliski — March 24, 2020 Are your salespeople prepared for the unique challenges of virtual selling? Before this month, at least 70 percent of sales calls were virtual, according to a study from Inside Sales. With the effects of the current pandemic, that number has skyrocketed. Great web conferencing platforms are within everyone’s reach, … Continue reading Virtual Selling Just Became Vital to Your Business →

How AI is Enhancing the eCommerce Shopping Experience

eCommerce Experience

Vinod Janapala — March 18, 2020 The sales in eCommerce platforms have increased massively across the world. In fact, the latest reports suggest that 2018 and 2019 saw almost a 20% increase in the rates. Certainly, there is no doubt about that. eCommerce is one of the best ways you can get enough opportunity. Online … Continue reading How AI is Enhancing the eCommerce Shopping Experience →

Your abandoned-cart email program is valuable to your bottom line, don’t neglect it

eCommerce Experience

To optimize your abandoned-cart program, the voice and tone needs to be consistent with your brand voice across every other touchpoint. Ryan Phelan on March 12, 2020 While auditing a client’s email program recently, I noticed that the company had not updated its abandoned-cart program for a few years. In digital marketing timelines, that’s like … Continue reading Your abandoned-cart email program is valuable to your bottom line, don’t neglect it →

E-commerce: Amazon vs. Walmart and the Rest of the Online Retailers

eCommerce Experience

Dario Zadro — January 7, 2020 Modern consumers are hooked on the convenience of online shopping and home delivery. E-commerce has rapidly grown from a novel concept to an unstoppable consumer juggernaut, and the trend appears firmly fixed for the future – online sellers continue luring customers away from conventional brick and mortar stores. E-commerce … Continue reading E-commerce: Amazon vs. Walmart and the Rest of the Online Retailers →

How to Start an Ecommerce Business

eCommerce Experience

William Harris — January 4, 2020 Follow @wmharris101 In 2019, 1.92 billion people shopped online, and today, with the variety of marketplaces and free tools available, it’s easier than ever to start your own ecommerce business and get in on the online shopping action. But running a successful ecommerce business requires much more than just … Continue reading How to Start an Ecommerce Business →

12 Goal-Crushing Ecommerce Marketing Strategies for 2020

eCommerce Experience

Lisa Smith — December 23, 2019 As 2020 approaches, the stakes have never been higher for online retailers trying to compete with sellers flooding marketplaces from retailers like Amazon and Walmart—and, in some cases, the direct-to-consumer retailers themselves. But, thankfully, it is not a hopeless task: We compiled 12 of the best expert-approved ecommerce marketing … Continue reading 12 Goal-Crushing Ecommerce Marketing Strategies for 2020 →

5 Ways to Improve User Experience and Create Brand Impact for Your Ecommerce Store

eCommerce Experience

Therese Palmere — September 24, 2019 Why is user experience important? When users visit your website, their experience will dictate whether or not they will want to come back. Similar to how a dining experience can be swayed by a bubbly or a grumpy server, a user’s experience on your site can be swayed by … Continue reading 5 Ways to Improve User Experience and Create Brand Impact for Your Ecommerce Store →

Challenge 2019: How To Create The User Experience Design for an E-Commerce Website

eCommerce Experience

Sophia Zoria — September 23, 2019 — September 23, 2019 The creation of an e-Commerce website that will successfully fulfill all the functions is a complex and challenging task. Moreover, the experience must be so pleasant and comfortable so that a customer will develop a habit. More and more buyers prefer online shopping experience and … Continue reading Challenge 2019: How To Create The User Experience Design for an E-Commerce Website →