by Michael Peggs November 9, 2015 Follow @MichaelPeggsNovember 9, 2015 After hours of effort, you’ve finally published your blog post. Surely, you can now sit back and watch the traffic surge in? Not quite. While creating a quality post is important, it is even more important to promote your published work. As with most things, … Continue reading 4 Tools to Promote Your Blog Posts
Category Archives: Blogging
9 Reasons Why A Blog is Important For Your Career And Life
Jeff BullasNovember 7, 2015 The word “blog” sounds dull to me. There is no resonating romance, and trying to attach passion to it is a struggle. I see visions of over-sharers wrestling with technology to publish the mundane details of their everyday lives… but maybe that’s Facebook. “Blog” originated as slang for “web log.” Those … Continue reading 9 Reasons Why A Blog is Important For Your Career And Life
Bloggers: Why You Should Assume Tech Problems Are Your Fault
Brittany BergerNovember 5, 2015 The last time one of your biz or blog tools wasn’t working, what was your first thought? A: Why the freak can’t I figure this out? B: Why the fraggle isn’t this working? Silly curses aside, the answers seem similar. But they can tell you a lot about yourself. And being … Continue reading Bloggers: Why You Should Assume Tech Problems Are Your Fault
How To Be An Honest Blogger
Susanna PerkinsNovember 5, 2015 If you want people to do business with your small business on an ever-more-crowded web, you have to Get their attention Stand out from the competition Sell something they want at a price they’re willing to pay Sounds simple, doesn’t it? For most of us, that means doing some form of … Continue reading How To Be An Honest Blogger
10 Reasons Backed By Science That Prove You Need A Blog
Rob LonsNovember 5, 2015 Paul Jun of HelpScout claims that everything hinges on the narrative of your work. It is human nature to tell stories. From Hamlet to The Hunger Games, narrative is the lifeblood of the human condition. To this end, knowing what you do professionally and how you do it is important, but … Continue reading 10 Reasons Backed By Science That Prove You Need A Blog
How to Structure an Engaging Blog Post [Infographic]
Emily CretellaNovember 2, 2015 Look, writing is an art. But it’s an art that needs some sort of structure — especially when writing for business, and writing for online audiences. Note: I said structure, not formula. I don’t think a blog post should be approached like a math problem: add 300 words to 2 images, … Continue reading How to Structure an Engaging Blog Post [Infographic]
The Beginner’s Guide to Blogging: In Media Res
Christopher PennOctober 31, 2015 Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. In this 10-part Beginner’s Guide to Blogging series, we’re going to explore what makes a blog great and give you … Continue reading The Beginner’s Guide to Blogging: In Media Res
10 Split Tests for Beginning Bloggers
Sean OgleOctober 27, 2015 A/B testing. You’ve probably heard and seen this term on most of the big marketing blogs. But, chances are you aren’t quite sure what it is. Until now. A/B testing is one of those tactics a blogger can do that can help dramatically increase the conversion rates on their website. That’s … Continue reading 10 Split Tests for Beginning Bloggers
9 Ways To Make Sponsored Posts Appealing To Readers
Erauj BatistaOctober 26, 2015 Sponsored posts have been the love and hate of many bloggers over the years. You can guess why— it’s very difficult to please both your advertiser and your audience alike. Who should you favor? Who should just ‘take it’ without complaints? The truth, as always, is in the middle. Both your … Continue reading 9 Ways To Make Sponsored Posts Appealing To Readers
Blogging As a Career Aid: How to Publish Content That Boosts Your Job Prospects
Laura ColeOctober 23, 2015 While it is often taken for granted that blogging is a progressively popular pastime, few of us understand exactly how purposeful it can be. So although a staggering 6.7 million individuals publish blogs on specialist websites and a further 12 million write posts and share these through their social networks, the … Continue reading Blogging As a Career Aid: How to Publish Content That Boosts Your Job Prospects