Category Archives: Blogging Optimization

3 Easy Ways to Engage Readers on Your Blog

Chris Christoff March 26, 2021 Creating a blog post is easy. All you have to do is write some good and engaging content, hit the publish button, and you’re done. But for some reason, sometimes, you’re unable to attract the traffic you thought your blog post would get. This means your post isn’t making the … Continue reading 3 Easy Ways to Engage Readers on Your Blog →

4 Smart Ways to Promote Your Blog to a New Audience

Blogging Optimization

Jared Atchison March 10, 2021 If you’re like most of us, you’ve spent countless hours researching your target audience and writing blog posts that resonate with their interests and pain points. We put so much focus on our content because the posts we write help our business shine like a beacon in markets that are … Continue reading 4 Smart Ways to Promote Your Blog to a New Audience →

Blogging for Shopify: A unique SEO approach

Blogging Optimization

Shopify stores may need to create blog content to rank for keywords that seem strictly transactional. Chris Long on May 26, 2020 One of the most common opportunities we see for Shopify stores is to create blog content for SEO. Often, we see that Shopify sites are targeting keywords with informational intent with transactional pages. … Continue reading Blogging for Shopify: A unique SEO approach →

How to Build a Strong Connection With Your Blogging Audience

Blogging Optimization

Chris Christoff — May 19, 2020 When you run a blog, its success relies on its readers. Without dedicated blog visitors, your content won’t be able to generate leads, build customer loyalty, or bring in revenue. That’s why you need to develop a strong connection with your audience. Did you know that 53 percent of … Continue reading How to Build a Strong Connection With Your Blogging Audience →

Get More Form Submissions With These Best Practices

Blogging Optimization

Brent Morrison — March 2, 2020 A well-designed form is an important interaction between your business and a potential lead. If your form causes friction with users, you could be turning away potential business. It could be as simple as too many fields, or worse, a poor mobile experience. Whether it’s a simple newsletter sign-up … Continue reading Get More Form Submissions With These Best Practices →

Growing Your Blog Using Email Marketing

Blogging Optimization

Kevin George — August 12, 2019 Follow @imkevin_monk — August 12, 2019 Blogs are a fantastic way to build a following, grow your expertise, and bring people to your door. In order for a blog to be successful, you should drive people to your blog. Of course, blogs do show up in the search results … Continue reading Growing Your Blog Using Email Marketing →

How to Improve Engagement on Your Blog

Blogging Optimization

Thomas Griffin — June 21, 2019 Follow @jthomasgriffin — June 21, 2019 Engagement is the backbone of every conversation that happens online. Business owners and blog creators struggle to get the attention of their perfect audience due to all of the noise that comes with bringing half of the global population together in one place. … Continue reading How to Improve Engagement on Your Blog →

The Benefits of Blogging for Marketing Purposes

Blogging Optimization

Logan Godfrey — February 22, 2018 — February 22, 2018 Yes, this is going to be a blog about blogs. Ironic? Yes. Helpful? Resounding yes. Let’s get to it. In terms of business, blogging is essential and integral to your digital marketing strategy; especially if your business is up and coming. Blogging has come a … Continue reading The Benefits of Blogging for Marketing Purposes →

How to Hook Your Blog Readers With Better Formatting

Blogging Optimization

Andrew Warner — August 24, 2017 Follow @CopyWarner — August 24, 2017 When it comes to increasing engagement on a website, you’ve probably heard of the usual suspects: Create website content that stands out Include relevant visuals that complement the content Respond to all comments Are those important? You bet. Do they work? Definitely. But … Continue reading How to Hook Your Blog Readers With Better Formatting →

You Can Have a Blog That Drives Sales. Here’s How

Blogging Optimization

Ben Jessup — July 21, 2017 — July 21, 2017 Lalmch / Pixabay If you’re in a love-hate relationship with your blog, you’re not alone. A full 60% of B2B marketers say their biggest challenge is producing engaging content. Over half struggle to measure content effectiveness, and 57% are having a hard time producing content … Continue reading You Can Have a Blog That Drives Sales. Here’s How →