Tag Archives: would

Google’s John Mueller: One Seasonal URL Would Collect Links All Year

SEO Link Building

Google’s John Mueller: One Seasonal URL Would Collect Links All Year by Laurie Sullivan , Staff Writer @lauriesullivan, November 16, 2018 Seasonal landing pages come and go, but reposting old versions of a holiday landing page on a brand’s website could disrupt ranking of that page and the site in Google’s search engine. Google Senior Webmaster … Continue reading Google’s John Mueller: One Seasonal URL Would Collect Links All Year →

4 Things Most Would Do Differently: Job Hunting If Turning Back Time

Effective Hiring

Virginia Franco — April 22, 2018 Follow @VAFrancoResumes — April 22, 2018 JESHOOTS / Pixabay I’ve been fortunate to interview many successful career professionals as an executive resume writer throughout my career, and have had the opportunity to pick their brains about what worked (and what didn’t!) during their job searches. Common themes have emerged. … Continue reading 4 Things Most Would Do Differently: Job Hunting If Turning Back Time →

Nearly 80% of consumers would end brand relationship over unauthorized data usage

Data Management

SAP study reflects people are selective about what data they’ll share and why Greg Sterling on January 19, 2018   As we approach implementation of the General Data Protection Regulation (GDPR) in Europe and brace for its repercussions in the US, privacy is on the minds of many brands and marketers. A new survey from … Continue reading Nearly 80% of consumers would end brand relationship over unauthorized data usage →

“What Would You Like To Know Most About _________?”

Customer Acquisition

Dave Brock — December 19, 2017 Follow @davidabrock — December 19, 2017 TeroVesalainen / Pixabay Recently, I read an article entitled, “The One Key Question You Must Always Ask A Prospective Customer; This simple (yet often overlooked!) question makes selling to your ideal clients or potential customers far easier and more effective.” After the drum … Continue reading “What Would You Like To Know Most About _________?” →

E-Learning: Five Reasons It Would Work For Your Organization

Education

Darleen DeRosa — October 27, 2017 Follow @onpoint_llc — October 27, 2017 coyot / Pixabay Training and developing leaders at all levels is one of the most crucial challenges faced by organizations in today’s fast-paced and demanding competitive environment. However, many companies find it difficult to devote the time and/or money needed to accomplish these … Continue reading E-Learning: Five Reasons It Would Work For Your Organization →

Google Attribution: Is Google stepping in because no one else would?

Marketing Attribution

Advertisers would love to see unbiased attribution measurement that unifies channel reporting and moves beyond the last-click attribution model, but is Google Attribution the answer? Columnist Andrew Goodman discusses the likely impacts of this new product offering. Andrew Goodman on September 8, 2017   Advertisers — especially PPC junkies — want to pay for the … Continue reading Google Attribution: Is Google stepping in because no one else would? →

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