Thea Partridge — March 29, 2017 — March 29, 2017 Best practice social media strategy isn’t about vanity metrics anymore, at least it shouldn’t be! It should be about engagement. As I’ve said before in a past blog – it’s far more valuable to engage with several people on a deep level, than to simply … Continue reading How to Drastically Increase Your Twitter Followers
Catherine Hayden — March 29, 2017 — March 29, 2017 Ever wondered what percentage of people actually see your social media posts? The number, sadly, is probably very small – despite all your great work. Statistics suggest that very few of the people that follow you on Facebook and Twitter see what you post. Luckily, … Continue reading How To Improve Your Organic Reach On Facebook And Twitter
Kenna Griffin — March 28, 2017 — March 28, 2017 Can you establish your professional brand in 160 characters or less? If you have a Twitter account, you already have. While you were trying to be cute and clever when writing your Twitter bio, you may have missed an opportunity to make valuable network connections. … Continue reading Does Your Twitter Bio Do Its Job?
Julie Chomiak — March 17, 2017 — March 17, 2017 Twitter has earned its spot as a leading social media platform over the past eleven years. Those 140-character snippets can provide tons of organic growth, engagement, and brand recognition for businesses of all sizes. Users latch on to the conversational and up-to-the-minute nature of the … Continue reading How to Use Twitter for Your Small Business
Susan Gilbert — March 6, 2017 Follow @SusanGilbert— March 6, 2017 4 Marketing Tools for Twitter Success Today I have some resources to help you improve your Twitter marketing strategy. Here’s four links with tips and tricks to kick start your Monday. It can be difficult to ensure your social marketing results are effective for … Continue reading 4 Tools That Will Improve Your Twitter Strategy
Sahail Ashraf — March 3, 2017 Follow @Talcontent— March 3, 2017 If there is any medium on social media that continues to dominate, it is video. Most brands are fully aware that if they want to establish any kind of meaningful presence they have to be creative with video. And with the advent of new … Continue reading Twitter Tells Brands How To Do Video
Catherine Hayden — March 3, 2017 — March 3, 2017 Twitter tends to be the platform of choice for literary types, so it’s not unbelievable that its user base would fall in love with an account run by a 190-year-old dictionary. Merriam-Webster, based in Springfield in the US, has started trending online and this is … Continue reading Tongue-in-cheek Twitter: How A Dictionary Started Trending
Harry Rollason — March 1, 2017 — March 1, 2017 A common debate for brands just starting their Social Care journey, is whether customer service should be delivered from the brand’s primary Twitter handle or if a dedicated service handle should be created. This decision also differs from industry to industry. If airlines or hotels … Continue reading Should You Have a Separate Twitter Handle for Customer Care?
Brooke B. Sellas — March 1, 2017 Follow @madSMscientist— March 1, 2017 Do you think you’re tweeting enough? Or do you need to tweet more? This is a question I ask of myself and of our clients. So I spent an entire year trying to figure out what happens when you tweet more. Here are … Continue reading What Happens When You Tweet More Than 10 Times A Day On Twitter?
Alan Rita — February 24, 2017 — February 24, 2017 A solid social media marketing strategy utilizes multiple networks for maximum online reach. It allows you to reach different audience types, offer distinctive user experiences, and leverage the unique advertising features designed for each platform. Twitter, for example, enables brands to provide bite-sized, round-the-clock updates … Continue reading 7 Tools to Spice Up Your Twitter Marketing Efforts