Tag Archives: Starbucks

8 Venti-Sized Email Marketing Strategies You Can Steal from Starbucks

Carlo Pacis — November 15, 2017 — November 15, 2017 A couple years ago, I worked at my local Starbucks as a barista. My short tenure there signaled the beginning of my caffeine dependency and my undying loyalty to Seattle’s crown jewel coffeehouse. Since then, I’ve learned a thing or two about Starbucks, and almost … Continue reading 8 Venti-Sized Email Marketing Strategies You Can Steal from Starbucks

5 Things SMBs Can Do Better Than Starbucks with Customer Loyalty

Shira AndersonMarch 23, 2015 To Americans of a certain generation, the words “coffee shop” generate two immediate associations. The first is the Seattle-born coffee giant Starbucks. The second is a (mostly) fictitious coffeehouse in Greenwich Village, where Rachel Green might accidentally serve you espresso instead of Earl Grey in an oversized ceramic mug. Starbucks and … Continue reading 5 Things SMBs Can Do Better Than Starbucks with Customer Loyalty