Take 2: Microsoft Looks To Deepen Ties To In-Game Advertising Since Shuttering Massive In 2010 by Laurie Sullivan , Staff Writer @lauriesullivan, April 19, 2022 Microsoft in May 2006 announced the acquisition of Massive Inc., a New York-based creator of video game advertising. The idea was to help Microsoft deliver dynamic, relevant ads across Microsoft’s online … Continue reading Take 2: Microsoft Looks To Deepen Ties To In-Game Advertising Since Shuttering Massive In 2010 →