Tag Archives: Plan

5 Steps to Plan a Successful Tech Stack Integration Project

Brent Worley December 9, 2020 If you are planning to integrate your sales, marketing, or ERP systems and need to know how to best structure the project, here is a simple five phase approach to setting up a successful tech stack integration project. 1. Discovery The discovery phase defines the “what” of the project: What … Continue reading 5 Steps to Plan a Successful Tech Stack Integration Project

How to Plan a Successful CRO Campaign

Billy Farroll November 30, 2020 We explain the data-driven processes we use to find testing opportunities, prioritise them in order of importance and start each CRO campaign with the greatest chance of success. According to The 2019 State of Conversion Optimization Report by CXL, the biggest challenges marketers face with conversion rate optimisation (CRO) are … Continue reading How to Plan a Successful CRO Campaign

How to Plan Your Black Friday and Cyber Monday Sales

Chris Christoff October 16, 2020 Black Friday and Cyber Monday are two big days that all marketers are excited about. It’s a great time for businesses to attract new customers, boost their sales, and increase their overall conversions. So, most marketers start preparing for a profitable Black Friday and Cyber Monday sale way before the … Continue reading How to Plan Your Black Friday and Cyber Monday Sales

How marketers should plan for implementing automation

Planning and goal-setting prior to implementation is key to success. Rodric Bradford on October 15, 2020 The status of marketing automation in martech stacks varies depending on the business. Some marketers are going into their second decade of automation, but may be considering moving to a different solution, while others involved in digital transformation to … Continue reading How marketers should plan for implementing automation

7 Tips For Designing a Successful Corporate Wellness Plan

Barasha Medhi September 15, 2020 Implementing the right corporate wellness plan is an important pre-requisite that’ll hugely impact the overall wellness of your company. The right wellness plan will boost long term health by improving employee morale, productivity, and performance. Meanwhile, a subpar health plan will inspire false hope for the short term but fail … Continue reading 7 Tips For Designing a Successful Corporate Wellness Plan