Ashley Hill — October 4, 2019 You’ve done it: You’ve planned, you’ve designed, you’ve written great copy, and finally, you’ve launched your landing page. Now, all you have to do is wait for the leads to roll in. Only they aren’t rolling in. Or at least, not the way you hoped they would. Your landing … Continue reading How to Tell If Your Landing Page is Broken
Tyson Quick — August 27, 2019 — August 27, 2019 Even the most “optimized” landing pages — with a clean design, simple form, compelling image, strong value proposition, etc.— will fall short if it’s intended to serve your entire audience. That shortcoming continues to be more costly. PPC campaigns are more expensive; organic search is … Continue reading How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages
Martin Chuck — August 20, 2019 — August 20, 2019 Making the best landing pages can mean life or death for getting potential customers. Landing pages are difficult to make. And making them conversion-driven is the topmost importance. In our Complete Digital Marketing Guide, we talked about display advertising and how it could increase brand … Continue reading The Best Landing Pages Use Essential Content—and You Should Too
Designing for Conversion—The Power of a Good Landing Page pixabay Within the framework of digital marketing, conversion centered design (CCD) is a term applied to the practice of designing a web page with the goal of motivating visitors to take a specific action. CCD is focused on increasing conversions by using various triggers and design … Continue reading Designing for Conversion—The Power of a Good Landing Page
Amanda Murray — July 2, 2019 Follow @amanda1murray — July 2, 2019 Whether you are running a Google search campaign, Google remarketing campaign, or Facebook Ads campaign, all ads must point to a destination. There are many options out there. You could point to your homepage or a standard service or product page on your … Continue reading Why Customized Landing Pages Are Worth the Investment
Nathan Veer — June 29, 2019 — June 29, 2019 Video landing pages are an effective part of marketing campaigns. After all, video is the most engaging media out there—and engagement is a key step on the buyer’s journey. But if you’re going to add video to your campaigns, you can’t just slap any video … Continue reading 5 Steps to Effective Video Landing Pages
Amanda Clark — June 20, 2019 Follow @GrammarChicInc — June 20, 2019 As you’re perusing entry-level jobs to apply for, you’ve probably come across a common conundrum: you need experience to get a job, but you need a job to get experience. It’s a catch-22, and it can be incredibly frustrating if you’re trying to … Continue reading Landing a Job When You Have No Experience
Georges Fallah — May 31, 2019 — May 31, 2019 Landing pages are web pages that users land on by clicking on a search result, an online advertisement, link on a website, social media or email campaign. Landing pages are built for a specific or a single conversion objective and with one business goal in … Continue reading 20 Landing Page Examples you Should Never Miss
Rajat Chauhan — May 1, 2019 Follow @contentics — May 1, 2019 Landing pages are crucial to modern digital marketing campaigns. Unlike the past when just a website was enough to strengthen your outreach program, getting mileage requires focused attention at various levels, today. Your prospective customers are everywhere, using multiple devices with dwindling attention. … Continue reading How to Create a Lead Gen Landing Page for Mobile That Converts
Susan Friesen — April 26, 2019 Follow @eVisionMedia — April 26, 2019 Creating an Effective Free Giveaway Website If reading the headline is making you think you’re going to have to spend big bucks, think again! Generating leads doesn’t have to blow your marketing budget, and it can actually be quite easy. The goal of … Continue reading How to Generate Leads with Landing Page Giveaways
