Tag Archives: issues

8 Essential Issues to Address for a Successful Startup Idea

Richard McGirr — August 30, 2019 Follow @Visichain — August 30, 2019 A successful entrepreneurial career is built on energy, drive, and creativity, but these excellent qualities will only take a business so far. When you want your new venture to be a success, you need to evaluate it in hard-headed business terms before you … Continue reading 8 Essential Issues to Address for a Successful Startup Idea

More Money, More Problems: Issues a Business in the Financial Sector Can Have With Digital Marketing (And Solving Them)

Tommy Wyher — August 28, 2019 — August 28, 2019 The financial sector is highly competitive which makes the need for digital marketing paramount for companies wanting to stand out. Finance is serious business so a marketing approach that would work for a CBD product or video game might not be formal enough to work. … Continue reading More Money, More Problems: Issues a Business in the Financial Sector Can Have With Digital Marketing (And Solving Them)

Are revenue optimization teams the answer to alignment issues between sales and marketing?

It is more critical than ever that sales and marketing collaborate in the full sales process. Jennifer Cannon on June 6, 2019 Challenges between sales and marketing, stemming from broader organizational issues, are not uncommon. From miscommunication to mismatched data, there are plenty of frustrating problems that hinder alignment across siloed teams. A recent report … Continue reading Are revenue optimization teams the answer to alignment issues between sales and marketing?

Web Development Issues: 7 Reasons Why Your Website Isn’t Driving Business

Chris London — April 25, 2019 Follow @Pixel_Pro — April 25, 2019 Is your website failing to drive business? You may be having problems with your web development. Read more here. You launched your new e-commerce website and you’re excited about the promise of increased business. You sit back and wait for the traffic to … Continue reading Web Development Issues: 7 Reasons Why Your Website Isn’t Driving Business

Forrester issues first Wave report on Experience Optimization

Adobe takes top ranking for platforms that combine testing, behavioral targeting and recommendation engines. Barry Levine on June 28, 2018   “Experience optimization” is one of those terms that seems to cover almost everything. Since everyone agrees that customer experience is the key to a brand’s success these days, wouldn’t optimizing that involve every marketing … Continue reading Forrester issues first Wave report on Experience Optimization

Cold Email Template Issues: Are You Still Using These Stale Tactics?

Justin McGill — April 16, 2018 — April 16, 2018 Using a cold email template that’s outdated and overused won’t help you. Predictable Revenue was a book written 6 years ago, about stuff they were actually doing 10 years ago. It doesn’t work anymore. Are you still using these stale tactics? We’ve rounded up the … Continue reading Cold Email Template Issues: Are You Still Using These Stale Tactics?