The fundraising broke records, but no one was minding the ROI. Constantine von Hoffman on September 12, 2022 A recent story from the world of politics is a great illustration of the need for martech expertise. Although this is about one party, I’m going to refer to them as Party Y because the lesson is … Continue reading When politics ignores marketing: A cautionary tale
Tag Archives: Ignores
What To Do When Someone Ignores Feedback
by Eleanor Shakiba December 12, 2015December 12, 2015 Have you ever been frustrated by someone who was given feedback, agreed to change and then just carried on with their old behaviour? This is a situation which occurs all too often. Yes, it is frustrating to find that your feedback message hasn’t been actioned. But before … Continue reading What To Do When Someone Ignores Feedback
Modern Website Design Ignores Gestalt Psychology
Graham JonesApril 30, 2015 Many modern website designs feature massive images and blocks of text. You have to scroll down to see each new piece of content or to find further details. The reason so many websites have this kind of design is because of the growing trend for tablets. People with these mobile devices … Continue reading Modern Website Design Ignores Gestalt Psychology
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