Tag Archives: Fills

LinkedIn Fills Gaps In Attribution, Metrics, Measurement Reporting

LinkedIn Fills Gaps In Attribution, Metrics, Measurement Reporting by Laurie Sullivan , Staff Writer, September 23, 2025 Advertisers trying to measure the impact of a recent campaign see a bunch of clicks and impressions, but have no idea which companies engage with the ads. Traditional attribution models fall short — especially in the B2B space, … Continue reading LinkedIn Fills Gaps In Attribution, Metrics, Measurement Reporting

What’s missing from your AI content workflow, and how MCP fills the gap

Learn how model context protocols connect genAI to your data, for more accurate content that’s aligned with existing workflows. Pamela Parker on May 22, 2025      Generative AI is astonishing and frustrating. There’s so much promise, and vendors are constantly releasing new capabilities. But it’s too hard to add to existing content creation workflows unless … Continue reading What’s missing from your AI content workflow, and how MCP fills the gap