Tag Archives: Crumbl’s

Crumbl’s founders just made a surprise announcement that could change the chain forever

General

May 12, 2026 Crumbl’s founders just made a surprise announcement that could change the chain forever BY Sarah Bregel The founders of Crumbl Cookies are stepping down. The move comes amid a “planned transition” for the bakery chain, the leaders shared in an X post on May 11. In the post, CEO Jason McGowan explained that … Continue reading Crumbl’s founders just made a surprise announcement that could change the chain forever →

Crumbl’s legal trouble shows the risks of shortcut marketing

Marketing Technology

Crumbl faces a $24 million lawsuit for using unlicensed music on TikTok. Here’s how to avoid the same mistake. Jay Mandel on May 16, 2025       In April, Warner Music Group sued the viral bakery chain Crumbl for $ 23.85 million, claiming it used 159 copyrighted songs in TikTok and Instagram posts without securing proper … Continue reading Crumbl’s legal trouble shows the risks of shortcut marketing →

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