Tag Archives: ContextuallyAware

4 Characteristics Of A Contextually-Aware Email Marketing System

Are you looking to create more relevant emails? Columnist Chad White lays out key elements of an email marketing system that tailors your message more closely to your audience. Chad White on September 8, 2015 “Email is the most contextual medium — much more than the Web,” Kevin Mandeville, content designer at Litmus (my employer), … Continue reading 4 Characteristics Of A Contextually-Aware Email Marketing System