Tag Archives: Bridgestone

Why Bridgestone is investing $42 million in desert shrubs

By Adele Peters August 29, 2022   In the Southern Arizona desert, Tempe Farming usually grows crops like alfalfa and cotton. But last spring, farmer Will Thelander also started growing a crop called guayule. It’s a small desert shrub that can survive without irrigation—and that Bridgestone, the tire manufacturer, plans to use to make rubber … Continue reading Why Bridgestone is investing $42 million in desert shrubs