Tag Archives: Ails

Connecting the dots: How the customer data platform solves what ails marketers

How does a customer data platform fit into your marketing technology stack? Columnist Josh Manion discusses the role of the CDP and how it differs from other data platforms. Josh Manion on September 14, 2016  Just when marketing thought it had sorted out the latest in data management tools, a high-profile industry analyst firm officially … Continue reading Connecting the dots: How the customer data platform solves what ails marketers