Matt Brennan — March 21, 2018 Follow @MattLBrennan — March 21, 2018 Businesses looking to increase their online sales can benefit from having a firm understanding of what a landing page is, and some of the best strategies for using them. A landing page can be on your main site or stand alone, and is … Continue reading What is a Landing Page?
Category Archives: Website Landing Pages
6 Landing Page Mistakes that Hamper Your Email ROI
Kevin George — February 23, 2018 Follow @imkevin_monk — February 23, 2018 Email has the highest conversion rate and ROI as compared to all other marketing tactics. Thus, when we talk about conversions, email is the king of all marketing tactics. For your email campaigns to be effective, you should be able to convert your … Continue reading 6 Landing Page Mistakes that Hamper Your Email ROI
5 Essentials for Writing Awesome Landing Pages
Matt Brennan — February 2, 2018 Follow @MattLBrennan — February 2, 2018 tswedensky / Pixabay You don’t have to be a great writer to put together awesome landing pages. In fact, a lot of people who wouldn’t consider themselves writers at all, have done it. Last time I went over 15 strategies for writing quality … Continue reading 5 Essentials for Writing Awesome Landing Pages
Using Video to Increase Conversions on Your Landing Page
Elna Cain — December 28, 2017 — December 28, 2017 In the modern world, attention spans are short and getting shorter by the year. According to research by Statistic Brain, the average attention span in 2015 was slightly over 8 seconds – compared to 12 seconds in the year 2000. Modern society knows nothing about … Continue reading Using Video to Increase Conversions on Your Landing Page
3 Simple Tips to Improve Your Website Page Load Speed
Tim Asimos — December 21, 2017 Follow @timasimos — December 21, 2017 iAmMrRob / Pixabay Having a rapidly loading website is an increasingly crucial factor of both user experience (UX) and search engine optimization (SEO). Today’s user expect a website to load quickly, and those that don’t will likely experience negative consequences as a result. … Continue reading 3 Simple Tips to Improve Your Website Page Load Speed
The Importance of Testing Your Landing Pages
Steve Hamm — December 11, 2017 Follow @maasprosrdu — December 11, 2017 fancycrave1 / Pixabay The conversion rates of landing pages can vary anywhere between less than 1% to about 24.5%. Part of the reason behind this large variation is that conversion rates aren’t the same across different industries. For example, an excellent conversion rate … Continue reading The Importance of Testing Your Landing Pages
Don’t Judge a Landing Page by Its Source
Zach Heller — December 6, 2017 Follow @zheller — December 6, 2017 paulbr75 / Pixabay Landing pages are some of the most important pages on our website. They are the pages that people will see when they first click through on an ad, and give us a chance to make the kind of first impression … Continue reading Don’t Judge a Landing Page by Its Source
10 Landing Page Mistakes You Should Never Make
Rachel Bartee — November 7, 2017 — November 7, 2017 Modern companies invest enormous budgets into marketing these days. Marketers are struggling to create better and more amusing content than their competitors, all while hoping they can show tangible results for their efforts. To show results, you need to have conversions. And in that capacity, … Continue reading 10 Landing Page Mistakes You Should Never Make
5 Uncommon Landing Page Strategies to Boost Your Conversions
Ryan Eldridge — November 6, 2017 Landing pages that convert are at the foundation of every successful business. Yet, they largely remain misunderstood and poorly utilized. There are countless blog posts focused on how to create a landing page that converts but most of them simply rehash the same strategies over and over again. … Continue reading 5 Uncommon Landing Page Strategies to Boost Your Conversions
What Is A Landing Page? [Video]
Greg Cawood — October 19, 2017 Follow @iqnection— October 19, 2017 There are certain words that start off with very specific meanings, but overtime become catch-all terms. For example, Kleenex and Band-Aid are brand names, but we use them to describe pretty much any tissue or adhesive bandage. The same kind of thing is … Continue reading What Is A Landing Page? [Video]