Category Archives: Voice Search

Consumers, Publishers Struggling With Voice Search

Consumers, Publishers Struggling With Voice Search by Laurie Sullivan , Staff Writer @lauriesullivan, May 15, 2019 Some 21% of those participating in a survey use voice search weekly, but a whopping 57% have never tried voice search technology, according to data released on Wednesday. Nearly 60% of the 73,000 businesses and 1,000 consumers surveyed believe voice … Continue reading Consumers, Publishers Struggling With Voice Search

Visual Search: Strategies to Make it Work For Your Business [Infographic]

Jomer Gregorio — April 17, 2019 Follow @JomerGregorio — April 17, 2019 Optimizing visual contents to make them search-worthy has been a long fought challenge in the digital marketing industry, but a challenge worth tackling, to say the least. In today’s world where visual contents triumph both in the offline and online world, it is … Continue reading Visual Search: Strategies to Make it Work For Your Business [Infographic]

Major Retailers, Restaurants Not Ready For Voice Search

Major Retailers, Restaurants Not Ready For Voice Search by Laurie Sullivan  @lauriesullivan, March 7, 2019 Consumers are trending toward using their voice to search for products and conduct purchases, but findings from a recent study show few brands have incorporated a voice optimization strategy into their marketing plans. None, per the study, are ready to … Continue reading Major Retailers, Restaurants Not Ready For Voice Search

How to Optimize Your Website for Voice Search

Susan Friesen — February 21, 2019 Follow @eVisionMedia — February 21, 2019 Voice Search Trends: Is Your Business Ready? When Google launched the Voice Search app for the iPhone in 2008, it was far from perfect. Over the years, speak-activated technology has become much more accurate and human-like. Stats show that Google’s English recognition accuracy … Continue reading How to Optimize Your Website for Voice Search

Brands Should ‘Get In Early’ To Voice Search For Ecommerce

Brands Should ‘Get In Early’ To Voice Search For Ecommerce, HP.com’s Chemij Says by Laurie Sullivan  @lauriesullivan, Yesterday Morgan Chemij, director II of marketing and CRM for the Americas at HP.com, championed voice search on Friday at the MediaPost Search Insider Summit and shared some information on HP’s voice strategy, but mostly shared curated data … Continue reading Brands Should ‘Get In Early’ To Voice Search For Ecommerce

11 Voice Search Statistics Digital Marketers Need to Know

Derek Andersen — October 5, 2018 — October 5, 2018 More and more consumers are using voice search to perform search engine queries, find local businesses, make purchase decisions, and more. And when consumers search for local businesses with their voices, they usually engage with those businesses the same way — by calling. Below, we’ve … Continue reading 11 Voice Search Statistics Digital Marketers Need to Know