Category Archives: Sales Guide

Sales Prospecting Without Social Media Is Like Selling Without a Phone

Sales Guide

Douglas Burdett — September 22, 2017 Follow @MarketingBook — September 22, 2017 For the sales profession, social media is the most important technological advancement since the telephone. Here’s how to get an unfair advantage. In Jeb Blount’s bestselling book, Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social … Continue reading Sales Prospecting Without Social Media Is Like Selling Without a Phone →

What Is The Power Of A “Little C” and “Big C” And A “Little B” and “Big B” For Your Business?

Sales Guide

Brian Basilico — August 23, 2017 Follow @bbasilico — August 23, 2017 Your Business Story So I want to talk about the story of your business. Now, this is not for every business, because we all have varying degrees in the way that we sell, who our customers are, and what it is that we … Continue reading What Is The Power Of A “Little C” and “Big C” And A “Little B” and “Big B” For Your Business? →

Using What You Sell……

Sales Guide

Dave Brock — August 17, 2017 Follow @davidabrock — August 17, 2017 Free-Photos / Pixabay Recently, a good friend, who’s a senior manager in a Sales Automation Tools company, asked me for help. When he posed his request, I was puzzled, I responded, “John (that’s not John’s real name), isn’t that what your solution is … Continue reading Using What You Sell…… →

The Most Common Bottlenecks in the Buyer’s Journey & What to Do About Them

Sales Guide

Amber Kemmis — July 26, 2017 — July 26, 2017 Hooray! You’ve recently launched several marketing campaigns that have done an excellent job generating leads. But, you can’t totally celebrate because these efforts haven’t turned into real business opportunities yet. Leads are coming through the door and you’re nurturing them with content, but they aren’t … Continue reading The Most Common Bottlenecks in the Buyer’s Journey & What to Do About Them →

How to Make A Testimonial Video That Closes More Sales For Your Business

Sales Guide

Victor Blasco — July 9, 2017 Follow @yumyumvideos — July 9, 2017 Testimonial videos help businesses close sales. This is a fact that nobody can deny. But do you know why that is? It’s because testimonial videos build brand trust. Trust is the deciding factor for whether or not your customers will make a purchase … Continue reading How to Make A Testimonial Video That Closes More Sales For Your Business →

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