Category Archives: Political Advertisement

Billions spent on swing state political ads is leaving voters frazzled

October 30, 2024 Billions spent on swing state political ads is leaving voters frazzled Swing state voters have been bombarded with robocalls, texts, campaign visits, billboards, flyers, and social media messages. BY Reuters Libby Brouwer was so fed up with political advertisements interrupting her YouTube viewing in the battleground state of Michigan that she opted to … Continue reading Billions spent on swing state political ads is leaving voters frazzled →

Political ad spending shifts regional CTV costs for brands

Political Advertisement

As national advertisers divert spending to non-swing states, regional advertisers get some relief. Chris Wood on October 29, 2024 at 2:13 pm | Reading time: 3 minutes It’s a week until Election Day and the political rhetoric and advertising are running at a deafening volume and staggering velocity. This last part is making it hard … Continue reading Political ad spending shifts regional CTV costs for brands →