The Mobile Web Is Quietly Killing Off Retail Apps by Sean Hargrave, Staff Writer, February 20, 2017 Is the app dead? It has certainly been written off in conference speeches over the year as well as the occasional alarmist headline, but what we’ve all pretty much known all along really does now appear to be … Continue reading The Mobile Web Is Quietly Killing Off Retail Apps
Category Archives: Mobile Engagement
Mobile’s Influence On Searches, Purchases
Mobile’s Influence On Searches, Purchases by Laurie Sullivan, Staff Writer @lauriesullivan, February 6, 2017 What role do smartphones play in influencing holiday searches and purchases? For me it all starts with my iPhone, Google or Bing, and a tap on the microphone to conduct a voice search. After all, mobile devices will account for 75% … Continue reading Mobile’s Influence On Searches, Purchases
Mobile-First Index To Hit In 2017 – Should You Be Concerned?
Govind Agarwal — January 28, 2017 Follow @submitedge— January 28, 2017 It was the year 2015 when Google first hit us with its mobile-friendly algorithm update. The next came in 2016 where mobile compatible sites became a bit more favorable while ranking in organic results. The next one was on air for quite some time … Continue reading Mobile-First Index To Hit In 2017 – Should You Be Concerned?
Cracking the Mobile Web Challenge [Infographic]
Yaniv Navot — January 22, 2017 Follow @Yaniv_Navot— January 22, 2017 Already embedded in most aspects of our lives, the mobile phone is fundamentally changing how we shop. The proof is in the holiday pudding. 2016 has been a record breaking year for mobile commerce with Black Friday and Cyber Monday each bringing in over … Continue reading Cracking the Mobile Web Challenge [Infographic]
Survey: Social and mobile are top drivers of new small business digital spending
Nearly 60 percent said they were going to invest more in marketing on social networks in the coming year. Greg Sterling on January 20, 2017 Almost three-fourths of small businesses (70 percent) say they’re going to increase digital marketing investments this year. The primary driver is social media, followed by mobile. This data comes … Continue reading Survey: Social and mobile are top drivers of new small business digital spending
6 Mobile Technology Trends For 2017 [Infographic]
Andrew Gazdecki — December 18, 2016 Follow @biznessapps— December 18, 2016 Mobile technology trends are definitely something to be aware of. Learning something new comes in at #6 on the top 10 New Year’s resolutions made every year. That means there are quite a few people in the world who are open to change. When … Continue reading 6 Mobile Technology Trends For 2017 [Infographic]
Mobile Showing Strength In Holiday Searches, Purchases
by Laurie Sullivan, Staff Writer @lauriesullivan, December 13, 2016 A flurry of data continues to show a leap in purchases from mobile devices during the U.S. Thanksgiving holiday weekend. In fact, purchases from mobile phones on retail sites nearly equaled desktop with an average order value (AOV) of $125 versus $152, respectively, according to data … Continue reading Mobile Showing Strength In Holiday Searches, Purchases
What is a Cash Mob and How to Make Yours a Success
Miranda Paquet — December 5, 2016 — December 5, 2016 Looking for a new way to encourage your community to shop small? Want to raise awareness about the importance of supporting local businesses? A cash mob is the perfect way to rally your community, create excitement, and drive sales. This year, we sponsored three successful … Continue reading What is a Cash Mob and How to Make Yours a Success
Mobile Now Main Channel For Web Access
by Gavin O’Malley, Staff Writer @mp_gavin, November 25, 2016 Worldwide, more people now rely on mobile gadgets than desktop computers to browse the Web, new research shows. Occurring at some point in October, the shift marks a major milestone in the way we communicate, consume and share information. By the end of last month, … Continue reading Mobile Now Main Channel For Web Access
Customers Are Living in A Mobile-First World — Is Your Marketing?
by Sean Hargrave, Staff Writer, November 17, 2016 It may not be the most surprising news, given that quarterly sales of smartphones outnumber annual PC shipments, but for the record, last month was the tipping point when the majority of Web viewing was mobile rather than desktop. That’s according to data from Statcounter widely reported his morning. … Continue reading Customers Are Living in A Mobile-First World — Is Your Marketing?