Staying ahead in marketing now depends on navigating AI agents’ growing influence on your tech stack, your customers and your role as a leader. Frans Riemersma on December 2, 2025 AI is reshaping how marketers work, how stacks are built and how customers make decisions. To understand where these shifts are happening, Scott Brinker … Continue reading Three actions you must take to thrive in the agentic era of marketing
From a dramatic takeover of Milan Design Week to a literally touching experience with new music, this agency creates activations for the physical-digital world. Kim Davis on July 25, 2024 The long line of young women curled around the corner from the iconic Casa Magazines store on 8th Avenue in New York City and stretched … Continue reading Phygital agency NEWU is here to surprise you
Marketing agencies may fear AI will make them extinct, but there are reasons to believe some will be winners in this new world. Jim Ewel on May 31, 2024 AI will soon be able to handle up to 95% of the work currently done by marketing agencies, creative professionals and specialists, according to Sam … Continue reading AI is a threat to some marketing agencies, an opportunity for others
Agencies are an essential part of the marketing and advertising eco-system. There’s a cost to their services, of course, but in a number of cases it will be worth it. Akshat Biyani on May 31, 2022 Nobody can do it all. No matter how good your marketing team is, there is going to be expertise … Continue reading Why we care about marketing agencies
New CallRail report reveals highlights from 2021 — and 2022. CallRail on February 7, 2022 CallRail just released its 2022 Outlook for Digital Marketing Agencies. The good news: “2021 was a good year for agencies, and 2022 is looking even brighter,” said Mary Pat Donnellon, Chief Revenue Officer at CallRail. “The report highlights the areas … Continue reading Secrets of marketing agency success
Chaviva Gordon-Bennett — May 22, 2019 — May 22, 2019 Whether you’ve been working with a digital marketing agency for years or are just now considering diving into a partnership, there are quite a few things that your marketing agency should absolutely, positively, never, ever, ever do. 1. Be the Yes-Man A marketing agency should … Continue reading 4 Things Your Digital Marketing Agency Should Never Do
Sharon Paul — March 29, 2019 Follow @Sharonarrackel — March 29, 2019 The digital landscape has completely facelifted marketing strategies that were successful ten ago. While brands have begun to realize the importance of having an omnipresence in the virtual world, eCommerce marketing agencies play a key role in this marketing transition. According to Statista, … Continue reading Top 5 Reasons to Hire an Ecommerce Marketing Agency
Hannah Ouzer — March 26, 2019 — March 26, 2019 Agency new business is easier when you have the best agency business development tools at your disposal. Learn which tools to use in 2019 to grow your agency. Your agency is ready to help companies move forward. You have the right people and the right … Continue reading 16 Agency Business Development Tools You Need to Thrive in 2019
Joe Ribaudo — January 26, 2018 — January 26, 2018 As a marketing agency, or marketing services provider, you’re no doubt always thinking of ways to improve your clients’ marketing strategies — but what about your own? Now that we’re into the new year, have you taken some time to think about your own marketing? … Continue reading Goal Setting Tips for Marketing Agencies
