Nicole Blanckenberg — February 12, 2018 Follow @https://twitter.com/NicoleBlancken — February 12, 2018 It is its ability to enable advertisers to create such specific, segmented, well-defined audiences that makes Facebook advertising so successful. By being able to more finely target based on demographics, interests, and behavior, Facebook Custom Audiences ensures you are getting the right message … Continue reading 4 Quick Strategies to Make Your Facebook Custom Audiences More Effective
Category Archives: Facebook
Video May Save Your Business from Facebook Apocalypse
Laura Donovan — January 25, 2018 Follow @thewordpro — January 25, 2018 junniferbaya340 / Pixabay The recent announcement by Mark Zuckerberg explaining the new algorithm change has businesses freaking out and extremely concerned their marketing efforts may become a bit strained. In case you missed it, Facebook will begin to prioritize updates that “spark conversations … Continue reading Video May Save Your Business from Facebook Apocalypse
How To Use Facebook Messenger Chatbots In Your Email Marketing Funnel
Michael Quoc — October 23, 2017 Follow @michaelquoc — October 23, 2017 Many marketers view chatbots as an alternative to email, with some even proclaiming chatbots as the “death of email.” Nothing could be further from the truth. Much like how content marketing can be used alongside email marketing, chatbots are a powerful additive channel … Continue reading How To Use Facebook Messenger Chatbots In Your Email Marketing Funnel
13 Facebook Hacks You Probably Didn’t Know About
Scott Sims — October 10, 2017 Follow @bscottsims— October 10, 2017 With 2 billion monthly active users, Facebook reigns as the number 1 social media platform. Especially if you want to increase the visibility of your brand, no other social media site compares. Because Facebook is by far the most popular social media platform for … Continue reading 13 Facebook Hacks You Probably Didn’t Know About
Facebook looks to clean up Audience Network with higher standard for counting clicks
Facebook will stop charging advertisers for clicks on ads running across its Audience Network when people bounce back in less than 2 seconds. Tim Peterson on August 8, 2017 Facebook continues to try to ease advertisers’ concerns with ads running across its Audience Network ad network. After appraising Audience Network publishers’ ad placements last … Continue reading Facebook looks to clean up Audience Network with higher standard for counting clicks
Facebook Workplace? Is It Worth It?
Rachel Hand — August 3, 2017 Follow @GroMarketingLtd — August 3, 2017 Simon / Pixabay How we do business is constantly developing and changing. With new technology comes new marketing tools to help make our work lives easier, freeing up time to spend on the day-to-day running of businesses. The latest tech development … Continue reading Facebook Workplace? Is It Worth It?
5 Ways to Hack Facebook’s Custom Audiences for Big Payoffs
Nicole Blanckenberg — July 29, 2017 Follow @https://twitter.com/StoreYaCom — July 29, 2017 If you tackle AdWords and Facebook in the same way, you’re headed for ROI disappointment. Facebook, unlike AdWords, offers advertisers custom audiences, and if used correctly, can payoff in a BIG way: earning it the rightful place of eCommerce’s second leading paid traffic … Continue reading 5 Ways to Hack Facebook’s Custom Audiences for Big Payoffs
Is Facebook The Electoral College of Social Media?
Cheryl Strauss Einhorn — June 30, 2017 Follow @CherylEinhorn— June 30, 2017 The Electoral College was originally established to make sure that there was a group of citizens who could make better informed decisions than the masses, in part because at the time of our nation’s founding many Americans were illiterate and ill-informed about politics. … Continue reading Is Facebook The Electoral College of Social Media?
3 Secret Facebook Features Businesses Don’t Know
Steven Tulman — June 29, 2017 Follow @StevenTulman — June 29, 2017 Simon / Pixabay Businesses should always know the latest marketing features and how to use them in order to have a competitive edge. Facebook has a lot of features that most businesses still do not know about. The following are three features on … Continue reading 3 Secret Facebook Features Businesses Don’t Know
4 Facebook Tools To Improve Your Reach
Susan Gilbert — June 26, 2017 Follow @SusanGilbert — June 26, 2017 Use These 4 Facebook Tools to Increase Your Reach Today I have some Facebook tools to help you improve your visibility and influence. Here’s four links with tips and tricks to kick start your Monday. Social media growth has seen a lot of … Continue reading 4 Facebook Tools To Improve Your Reach