Category Archives: eCommerce

5 Things Emerging As a Driver of E-Commerce Growth

Sawaram Suthar — October 2, 2017 Follow @sawarams — October 2, 2017 E-commerce is growing fast; it has been going up each year. Global online retail sales are expected to reach 8.8 percent of the total spends by 2018 from 8.2 percent in 2017. This is about $ 2,197 trillion in 2017 and $ 2,489 … Continue reading 5 Things Emerging As a Driver of E-Commerce Growth →

5 Ways You Can Improve Your Checkout Experience

eCommerce

Renzo Costarella — September 25, 2017 — September 25, 2017 Mediamodifier / Pixabay Business owners spend so much time developing products and designing their online store to showcase them they often forget about the most important step. How to collect payment. For any online business owner having an optimized checkout experience is imperative. First and … Continue reading 5 Ways You Can Improve Your Checkout Experience →

The Economics of eCommerce Conversion Optimization

eCommerce

Mike Mallazzo — July 24, 2017 — July 24, 2017 ar130405 / Pixabay How boosting performance onsite delivers exponential returns at the top of the funnel. Much like Ray Kroc brilliantly comprehended decades ago, marketers today are slowly realizing that we are all in the real estate business. The only difference is while Kroc’s currency … Continue reading The Economics of eCommerce Conversion Optimization →

4 Ways to Improve Your Ecommerce Facebook Campaigns

eCommerce

Andy Beohar — July 24, 2017 Follow @sevenatomsbuzz — July 24, 2017 If you’ve visited the Seven Atoms blog before, you’re probably already aware that we’re huge fans of Facebook advertising—especially when it comes to ecommerce. If you don’t share that enthusiasm, we’ve got some news for you: you’re doing it wrong. Facebook campaigns for … Continue reading 4 Ways to Improve Your Ecommerce Facebook Campaigns →

Building Social Currency: What Social Media Can Teach Us About e-Commerce Optimization

eCommerce

Tom Chapman — July 7, 2017 Follow @ThemusingsofTC — July 7, 2017 In this era of social media mania, making a positive impact with your posts is more desirable than ever. Most of us will have felt the buzz of receiving likes and affirmative comments on our own personal social media content, something many marketers … Continue reading Building Social Currency: What Social Media Can Teach Us About e-Commerce Optimization →

5 Things to Consider When Starting an Ecommerce Business

eCommerce

Laura Cole — July 3, 2017 — July 3, 2017 While there is no doubt that eCommerce represents a true growth industry, there remains a surprising unwillingness among small business owners to embrace this. While eCommerce is growing at a rate of around 23% year-on-year, for example, 46% of independent entrepreneurs in the U.S. do … Continue reading 5 Things to Consider When Starting an Ecommerce Business →

Ecommerce Leaving Billions Of Dollars Unclaimed

eCommerce

Ecommerce Leaving Billions Of Dollars Unclaimed by Laurie Sullivan , Staff Writer @lauriesullivan, June 21, 2017 Qubit on Wednesday released results from a study analyzing more than two billion user journeys and 120 million purchases to determine the potential revenue uplift that ecommerce businesses can expect from specific optimization techniques. The company categorized 29 different … Continue reading Ecommerce Leaving Billions Of Dollars Unclaimed →

5 Tools to Increase UGC, Pronto!

eCommerce

Nicole Blanckenberg — June 2, 2017 Follow @https://twitter.com/StoreYaCom— June 2, 2017 Recently we gave you some real honest feedback on your online store; one of the main points we raised were UGC (user-generated content). Why? Because UCG is user reviews on steroids. UGC not only allows you to highlight reviews, but gives you a socially-friendly … Continue reading 5 Tools to Increase UGC, Pronto! →

Essential Design Aspects for eCommerce Websites

eCommerce

Sam Cyrus — June 2, 2017 — June 2, 2017 When you decide to take your business to a higher level and start an online shop, you are bound to be hit by a slew of information. Even with a firm grasp on how to conceptualize an online store, it is always good to make … Continue reading Essential Design Aspects for eCommerce Websites →

Is your information architecture costing your e-commerce web shop millions in lost sales?

eCommerce

Solid information architecture is a key ingredient in any successful SEO program, as it can help or hinder search engine crawlers. Columnist Trond Lyngbø provides tips for e-commerce sites looking to optimize their site structure. Trond Lyngbø on June 2, 2017 If you need water and decide that drilling a hole in Hoover … Continue reading Is your information architecture costing your e-commerce web shop millions in lost sales? →