At the end of the day, an agile team is responsible for delivering value to customers, not to internal stakeholders. Stacey Ackerman on April 8, 2022 The following is a selection from the e-book “MarTech’s agile marketing for leaders.” Please click the button below to download the full e-book. It’s important to say “no” to … Continue reading How marketers embrace agile ways of working
Salesforce co-CEO Marc Benioff gave a look into how enterprises and B2B marketers are transforming at this stage of the pandemic. Chris Wood on March 2, 2022 at 2:36 Salesforce Chairman and co-CEO Marc Benioff shared news on how one of technology’s biggest enterprises is adapting to the most recent developments in COVID as … Continue reading Salesforce talks about remote working and events in its earnings call
By Clint Rainey February 07, 2022 “The juggle is real.” That wordplay is probably the only part of a new report on how the pandemic has affected working moms that can put a smirk on your face. Entering year three of COVID, the millions of U.S. women who’ve had to balance work and home … Continue reading The pandemic’s crushing toll on working moms
By Tracy Brower February 02, 2022 Success in your job requires plenty of interpersonal skills. One important ability is to work cohesively with different kinds of people—even those who are challenging. One of the toughest personalities is the person who thinks they’re the smartest person in the room. Unfortunately, the competitive nature … Continue reading 4 tips for working with a colleague who lacks self-awareness
Alice Corner January 1, 2022 Goumbik / Pixabay Most of us who remote work have been doing it for a while now. We’re very used to the daily routine of logging on from home, the shared working space, or the coffee shop. Our love affair with remote work seems like it will stay the course; … Continue reading Remote Working Best Practices Businesses Should Adopt in 2022
Laura Krajewski December 16, 2021 According to Gallup, only 36% of U.S. employees are actively engaged in their work and workplace this year. That leaves a lot of employees who are disengaged and likely to give you their minimum required effort. In addition, that leaves many who will leave if a slightly better job comes … Continue reading Is Your Virtual Call Center Working? Measure the Right Metrics to Keep your Virtual Call Center Productive
Gavin Bell November 17, 2021 A lot of advertisers feared the worst when news of Apple’s changes were made public… and for good reason. If you’ve seen a dip in the performance of your Facebook advertising campaigns, you’re not alone. But are the days of advertising on Facebook over? Absolutely not. Like anything new, it’s … Continue reading 6 Facebook Ad Strategies Working for Us Right Now (Post iOS Updates)
Jonathon Knepper November 9, 2021 The purpose of this article is to serve as a reference to the current state of Google requirements, specifically as they pertain to scholarly articles and journals. We recognize that several of our clients have several guidelines to satisfy as part of Google Scholar, a top priority since Google Scholar … Continue reading The Current State of Google Scholar: Everything We’ve Learned After Working with Journal Sites
Mike Kappel October 11, 2021 Opening the doors to your business can be one of the most exciting days of your life. But, no one ever plans to go out of business when everything is so new and full of promise. However, there are some sure signs that’s where you’re headed, and you need to … Continue reading 6 Signs Your Business Isn’t Working (and How to Get Back on Track)
Jeff Pozen October 1, 2021 These days, most of my interactions with colleagues happen digitally. After all, we’re mostly working from home. With COVID-19 cases rising again and new variants emerging, we’re not sure when we’ll all be back in person again. Our situation isn’t unique, of course. Companies believe around 40% of their employees … Continue reading How to Ensure Employee Wellness When Almost Everyone Is Working Remote
