TikTok’s Upcoming Ad Product Bypasses Privacy Regulations by Colin Kirkland , August 4, 2023 In an effort to help advertisers target specific audiences while bypassing ongoing privacy regulations, TikTok is developing a privacy-tech product called “PrivacyGo.” PrivacyGo will work similarly to a data cleanroom, which allows two parties to pinpoint overlaps in their audiences by … Continue reading TikTok’s Upcoming Ad Product Bypasses Privacy Regulations
Tag Archives: TikTok’s
TikTok’s “lazy girl jobs” trend loves to cash in on doing nothing
By Sarah Bregel July 19, 2023 If you’ve scrolled through TikTok (or, if you’re over 30, Instagram Reels a day later), you’ve likely seen users posting about their “lazy girl jobs.” These gigs are definitely not your average 9-to-5 office roles. They’re hyper-flexible, work-from-home jobs that manage to accrue a decent income. Some people on … Continue reading TikTok’s “lazy girl jobs” trend loves to cash in on doing nothing
TikTok’s plan to open a retail store is bonkers. Here’s why
By Elizabeth Segran June 29, 2023 Move over Shein. There’s a new Chinese company trying to take over the world of U.S. retail. It’s TikTok. According to Semafor, TikTok is going to open an online retail store in the U.S. version of the app as soon as next month. TikTok, which is owned by … Continue reading TikTok’s plan to open a retail store is bonkers. Here’s why
TikTok’s Offer To Share Algorithm Details Could Set Precedent For Adland
TikTok’s Offer To Share Algorithm Details Could Set Precedent For Adland by Laurie Sullivan @lauriesullivan, January 16, 2023 TikTok reportedly revealed to Washington lawmakers and civil-society organizations details of a $1.5 billion plan to reorganize the company’s U.S. operations. The hope is that the reorganization and increased oversight of its content-recommendation algorithms will convince Washington … Continue reading TikTok’s Offer To Share Algorithm Details Could Set Precedent For Adland
How Pink Sauce became TikTok’s most viral—and controversial—condiment
By Moises Mendez II July 21, 2022 A weird, bubblegum-pink condiment has taken hold of the internet. Dubbed Pink Sauce, the controversial product got its start on TikTok this summer when a woman began selling and shipping out the $20-per-bottle mystery substance with allegedly few precautions taken for food safety or regulations. Where … Continue reading How Pink Sauce became TikTok’s most viral—and controversial—condiment
Hootsuite joins TikTok’s Marketing Partner Program
Brands will be able to execute, optimize TikTok content at scale. Chris Wood on May 26, 2022 Today, social media management platform Hootsuite announced it has joined TikTok’s Marketing Partner Program. Through the partnership, Hootsuite has launched an integration that allows brands to manage, execute and optimize TikTok content at scale. About 38.5% of Hootsuite’s customers … Continue reading Hootsuite joins TikTok’s Marketing Partner Program