AI tools surface what’s said about your executives and brand. Build strong, consistent profiles to maintain credibility and influence perception. Shannon Reedy on October 31, 2025 Few technologies have reshaped consumer behavior as quickly as ChatGPT. Launched in November 2022, the conversational AI tool gained 100 million users within two months. It now engages … Continue reading What ChatGPT says about your brand — and why it matters
Tag Archives: says
Salesforce says social engineering to blame for breaches leading to ransom demands
Salesforce said its platform wasn’t compromised, but that’s little consolation to the companies and consumers potentially impacted. Mike Pastore on October 6, 2025 Hackers claiming to have accessed and stolen nearly 1 billion Salesforce records set up a site on the dark web late last week, demanding a ransom from 39 companies and Salesforce … Continue reading Salesforce says social engineering to blame for breaches leading to ransom demands
What to know about leucovorin, the drug the Trump administration says can treat autism
September 28, 2025 What to know about leucovorin, the drug the Trump administration says can treat autism The US government has announced controversial guidance on the prevention and treatment of autism in children. New health recommendations aim to discourage pregnant women from taking the painkiller paracetamol—also known as acetaminophen and by the brand name Tylenol—to … Continue reading What to know about leucovorin, the drug the Trump administration says can treat autism
Ben & Jerry’s ‘not for sale’ says Magnum CEO ahead of spin-off from Unilever
September 10, 2025 Ben & Jerry’s ‘not for sale,’ says Magnum CEO ahead of spin-off from Unilever BY Reuters Magnum CEO Peter ter Kulve dismissed any talk of selling Ben & Jerry’s on Wednesday and said he was focused on reclaiming market share and growing sales as the spin-off of the new Magnum Ice Cream Company … Continue reading Ben & Jerry’s ‘not for sale’ says Magnum CEO ahead of spin-off from Unilever
Google says web traffic isn’t declining. Google Gemini and five other LLMs disagree.
Who are you going to believe, Google or six LLMs trained on every piece of data on the planet? Constantine von Hoffman on August 11, 2025 Last week, Google published a blog post rebutting claims of declining website traffic from Google Search. “Overall, total organic click volume from Google Search to websites has been … Continue reading Google says web traffic isn’t declining. Google Gemini and five other LLMs disagree.
FTC says Omnicom deal is OK, as long as there’s no brand safety involved
20% reported liking an advertiser less after seeing ads on social media alongside user-generated hate speech. Constantine von Hoffman on September 22, 2023 The FTC approved Omnicom’s purchase of Interpublic Group this week, after the ad agency giant promised not to engage in any nefarious brand safety activities. If you think I’m exaggerating, the … Continue reading FTC says Omnicom deal is OK, as long as there’s no brand safety involved
Autodesk’s CMO says Nike was the big brand winner on Super Bowl Sunday
February 12, 2025 Autodesk’s CMO says Nike was the big brand winner on Super Bowl Sunday Dara Treseder breaks down why so many brands adopted a ‘safe’ approach during Sunday’s big game. BY Robert Safian Super Bowl LIX had a clear winner on the field, but victory for brands was more hard-won. Many aimed for impact, … Continue reading Autodesk’s CMO says Nike was the big brand winner on Super Bowl Sunday
ChatGPT growing as a traffic referrer, reshaping search behavior, report says
ChatGPT is sending more traffic to education and tech sites while redefining how users discover and engage with content. Danny Goodwin on February 4, 2025 Education, technology and software development websites are seeing a referral traffic boost from ChatGPT search — and ChatGPT sent more traffic to more than 30,000 unique domains by November. That’s … Continue reading ChatGPT growing as a traffic referrer, reshaping search behavior, report says
The Surgeon General just wrote you a prescription for happiness. Here’s what it says
January 07, 2025 The Surgeon General just wrote you a prescription for happiness. Here’s what it says Vivek Murthy, who focused much of his efforts on the epidemic of loneliness in America, is making one last recommendation before leaving office. BY Jennifer Mattson Outgoing United States Surgeon General Dr. Vivek Murthy just released his Parting Prescription … Continue reading The Surgeon General just wrote you a prescription for happiness. Here’s what it says
Retirement saving and spending can be complicated. Here’s what psychology says
Before retirement, a person may be more susceptible to present bias because their future labor income is uncertain, and they don’t yet feel an ownership of that money. BY Associated Press The narrative of a miserly, Scrooge-like figure hoarding his wealth for years instead of enjoying his retirement might seem unbelievable—but unfortunately, it isn’t relegated only … Continue reading Retirement saving and spending can be complicated. Here’s what psychology says