Tag Archives: Coding

The secret to scaling vibe coding isn’t better prompts

Turn AI-generated code into maintainable software with a prompt log that improves governance and accountability. By Steve Petersen   Published on July 10, 2026   With vibe coding growing in popularity, enterprise organizations need standards and workflows to scale it sustainably. Prompt logs are an essential part of that foundation. They document how AI-generated code … Continue reading The secret to scaling vibe coding isn’t better prompts

How to make vibe coding sustainable inside the enterprise

AI-generated code moves fast, but organizations still need governance, validation, documentation, and long-term maintenance workflows. By Steve Petersen   Published on June 4, 2026   Vibe coding enables more people to build software using natural-language prompts rather than traditional programming. That speed accelerates experimentation and delivery across marketing technology teams.  But it’s also a high-reward, … Continue reading How to make vibe coding sustainable inside the enterprise

The hidden risks of vibe coding: 4 steps to protect your organization

April 18, 2026 The hidden risks of vibe coding: 4 steps to protect your organization BY Tom Barnett  You’ve likely heard of vibe coding and very well may have conducted an experiment or two yourself, enlisting Claude or some other AI tool to create a simple website or an interactive game.  OpenAI cofounder Andrej Karpathy coined the phrase … Continue reading The hidden risks of vibe coding: 4 steps to protect your organization

Why vibe coding will disrupt martech’s buy-or-build debate

AI tools could let marketers fill techstack product gaps without waiting on vendors, but it also requires taking on new responsibilities. By Steve Petersen      March 10, 2026   Buy-versus-build considerations are interesting martech scenarios. There’s never a clear answer, which makes martech far more an art than a science. At times, there’s also … Continue reading Why vibe coding will disrupt martech’s buy-or-build debate

Junior tech workers can’t find jobs. Here’s why one coding boot camp hit the brakes

 May 29, 2024 Junior tech workers can’t find jobs. Here’s why one coding boot camp hit the brakes Launch Academy cofounder and CEO Dan Pickett talks about his decision to pause the coding boot camp, and what it means for the tech industry. BY Joe Berkowitz Back in 2012, “learn to code” was an optimistic mantra. … Continue reading Junior tech workers can’t find jobs. Here’s why one coding boot camp hit the brakes

Coding Skills As Important To Many Students As Learning A Foreign Language, Study Finds

Coding Skills As Important To Many Students As Learning A Foreign Language, Study Finds by Laurie Sullivan  @lauriesullivan, February 17, 2022 The future of digital advertising depends on the ability to teach students coding skills, and the importance of data. About 58% of students participating in a study agreed that the ability to write software … Continue reading Coding Skills As Important To Many Students As Learning A Foreign Language, Study Finds