Category Archives: Leads Conversion

Persuading User Perceptions: How to Increase PPC Ad Clicks

by Elna Cain December 11, 2015December 11, 2015 It may sound sleazy to consider persuading user perceptions, but PPC persuasion need not involve manipulation to increase PPC ad clicks. When you start a PPC ad campaign, you want to draw customers to your website, product, mailing list, or another marketing goal frequently and repeatedly. But … Continue reading Persuading User Perceptions: How to Increase PPC Ad Clicks

Our 15 Best Social Lead Tips Of All Time

Pam McBrideOctober 11, 2015 Social media isn’t just about brand awareness, reputation, networking and other hard-to-measure activities. Many organizations are successfully using social media to generate leads – but the tactics are a bit different from traditional lead generation methods. We’re written a lot in the past about social lead generation, so we’ve rounded up … Continue reading Our 15 Best Social Lead Tips Of All Time

Increase Conversion Rates By Speeding Up Your Site [Infographic]

Rick TalaveraAugust 19, 2015 When you think about all of the things that make your online presence great, what are some attributes that come to mind? Engaging content? An aesthetically appealing design? Good social interactions? What About Website Speed? ¼ of all website visitors will abandon your page if it doesn’t load within four seconds. … Continue reading Increase Conversion Rates By Speeding Up Your Site [Infographic]