Monica Montesa — April 22, 2017 Follow @missmontesa— April 22, 2017 When meeting someone for the first time, it’s all about that first impression. And unless you’re on a blind date that’s gone awry, you want to make sure it’s a good one. This way, you get another chance to hang out, build a relationship … Continue reading 3 Dreamy Welcome Emails You Can Easily Re-Create
Josh Reyes — April 17, 2017 — April 17, 2017 Gone are the days when you needed a dedicated specialist or agency to handle all of your e-commerce stores’ marketing. With the rapid advancement of social media and email marketing platforms, anyone with an e-commerce store can get ads running and emails sending within a … Continue reading 5 Personalized Emails You Need to Replicate Outside of the Inbox
Nicola Faulkner — April 13, 2017 — April 13, 2017 This is a question we hear a lot from our clients. By optimising your email campaigns in different areas you can get your customers clicking and engaged with your brand. Here are 5 things to look into (and one bonus tip) for boosting your open … Continue reading My Email Open Rate is Low – What Can I Do?
Sabrina Turman — April 11, 2017 — April 11, 2017 Everyone knows all about email marketing or do they? It seems like a pretty simple concept you build your list, craft the perfect email and send it to everyone on the list. Once you do this you sit back and wait for the money to … Continue reading Make the Most of Email Marketing: 5 Benefits of Email Automation
Nancy Harhut — April 4, 2017 — April 4, 2017 As a prospective client said to me last week, words matter. She is absolutely correct. Words determine how people respond to your marketing: Whether they read or not… Whether they act or not… And ultimately, whether they buy or not. Fortunately for marketers, some words … Continue reading How to Write More Persuasive Copy
Rupert Adam — March 30, 2017 Follow @emailcenter— March 30, 2017 Lifecycle email marketing programmes should play a big part in your strategy, especially if you want to keep your customers happy and entice them to spend regularly with you. In this article, we look at the key benefits of lifecycle email marketing, key programmes … Continue reading Lifecycle Email Marketing Programmes Explained
Dave Charest — March 28, 2017 Follow @DaveCharest— March 28, 2017 I’m sure you’ve asked yourself, “How often should I send email?” Weekly? Monthly? Any time sales are low? Start with this question: How many times do you have to ask kids to do something? Usually, more than once. It’s often the same with email … Continue reading Why You Need to Send More Email Than You Think
Justin Wilson — March 24, 2017 Follow @Jus_Wilson— March 24, 2017 Email is a great tool to use to engage with your audience. Assuming that you don’t have to buy a database to find out who they are (this can open up a world of pain, it’s a subject for another day!), it is a … Continue reading Boosting Email Open Rates
Howard J. Sewell — March 22, 2017 Follow @hjsewell— March 22, 2017 To be successful in driving engagement from business buyers, it’s not enough that marketing content simply be relevant to the individual reader. To be information of value, that same content needs to be useful, and at a very fundamental level it needs to … Continue reading Email 101: Tell Me Something I Don’t Already Know
Hana LaRock — March 17, 2017 — March 17, 2017 We all know that one of the biggest tips when it comes to email marketing is using templates and designs that appeal to the readers. We also know not to make our emails too boring and not too busy, either. Though most company leaders possess … Continue reading 5 Steps to Designing the Perfect Email Every Time
