Category Archives: Google Penalties

How to Protect your Website From a Google Penalty

Janet Anthony — January 11, 2017 — January 11, 2017 Being levied with a Google penalty is the nightmare of pretty much every single website owner and developer. Considering that most people look online for what they need through their search engine, it is mandatory to be in the good graces of all search engines, … Continue reading How to Protect your Website From a Google Penalty →

Google Mobile-First Indexing Ranking May Not Initially Consider Site Speed

Google Penalties

by Laurie Sullivan@lauriesullivan, December 27, 2016 As Google moves forward into mobile-first indexing, initially the algorithm will not take mobile Web site speed into consideration as it does for desktop, says John Mueller, a Google Webmaster Trends analyst based in Switzerland. “I don’t think we can do that from the beginning,” Mueller revealed Tuesday during … Continue reading Google Mobile-First Indexing Ranking May Not Initially Consider Site Speed →

Lost Your Review Rich Snippet Stars in Google? Here’s Why.

Google Penalties

John Lincoln — December 13, 2016 Follow @johnelincoln— December 13, 2016 You might have heard that Google recently updated the guidelines for rich snippet reviews. If you’re someone who includes marked-up reviews on your website, the changes could have a direct impact on your SEO efforts. Some people got new rich snippet reviews stars in … Continue reading Lost Your Review Rich Snippet Stars in Google? Here’s Why. →

5 Divine Ways to Easily Survive Google Algorithm Updates

Google Penalties

Eric Seal — November 29, 2016 — November 29, 2016 The Google algorithms—you know them, you fear them. Like a host of vengeful gods, the pantheon of Penguin, Panda, and Hummingbird affect the SEO world with an often catastrophic impact. Whenever they happen to grace us with their presence, horror stories of lost rankings and … Continue reading 5 Divine Ways to Easily Survive Google Algorithm Updates →

How to avoid an outbound link penalty from Google

Google Penalties

We’ve all heard of unnatural link penalties from having a spammy backlink profile, but columnist Tony Edward notes that your site’s outbound links need to be monitored as well. Tony Edward on November 14, 2016 Most of us are aware of link penalties that occur if you have low-quality or spam links pointing to your … Continue reading How to avoid an outbound link penalty from Google →

A Penguin’s Tale: Responding to the latest update

Google Penalties

What should SEOs do to make the best of the new Penguin update? Perhaps not much. Columnist Dave Davies notes that while Penguin 4.0 was indeed significant, things ultimately haven’t changed that much. Dave Davies on October 28, 2016 For the last four-plus years now, we’ve heard a lot about Penguin. Initially announced in … Continue reading A Penguin’s Tale: Responding to the latest update →

Will Google’s New Search Algorithm Really Penalize Popovers?

Google Penalties

by Ellen HartOctober 15, 2016 The technology company has said that it will begin to punish sites that display interstitials or pop-ups that obscure indexed content. The change isn’t due to come into play until January 2017, but we wanted to take the opportunity to explore the extent of the new rules and their possible … Continue reading Will Google’s New Search Algorithm Really Penalize Popovers? →

Avoid the Spam ‘Cause Penguin Just Got Real

Google Penalties

by Wendy Lindars Follow @enx2marketingOctober 8, 2016 It’s been two years since Google updated Penguin and just recently, it made it a part of the core algorithm. The Penguin 4.0 update offers something new – a real-time signal which means this is the last update to this algorithm. What the heck am I talking about? … Continue reading Avoid the Spam ‘Cause Penguin Just Got Real →

The myth of the duplicate content penalty

Google Penalties

There is a lot of confusion surrounding how Google handles duplicate content, but columnist Patrick Stox aims to clear it up once and for all. Patrick Stox on October 3, 2016 Many people are more afraid of duplicate content than they are of spammy links. There are so many myths around duplicate content that … Continue reading The myth of the duplicate content penalty →

Are Your Local Rankings Playing Dead? They Could Be the Result of “Google Possum” Update

Google Penalties

by Eric SealOctober 1, 2016 A significant local algorithm update occurred on September 1, 2016 that had local business listings disappearing—or, more surprisingly, reappearing—from the Local Finder and the local 3 pack. Dubbed “Possum” by the local search community (because the listings weren’t missing, just filtered, AKA, “dead”), the update is shaking things up for … Continue reading Are Your Local Rankings Playing Dead? They Could Be the Result of “Google Possum” Update →