Brad LawlessMay 20, 2015 Live-streaming upstarts Periscope and Meerkat have generated hundreds of headlines about their pop-up, limited time availability social platforms, but they both benefit from a path carved out by Snapchat years ago. Originally a simple photo sharing app, the social media platform recently passed its third birthday and now has over 200 … Continue reading Snapchat: Reinventing Social Media Marketing
Category Archives: Social Media Marketing
The Top Skills Of Modern Leadership
Louis FoongMay 15, 2015 Leadership is often viewed as a sort of indefinable aura or born-to-it talent. But the truth is that leadership is a skill like any other – it can be learned, and improved, through practice. It’s also a skill that has had to adapt with time, just like the rest of the … Continue reading The Top Skills Of Modern Leadership
How to Grow Your Followers with Social Media Marketing
Jordana KleinMay 13, 2015 So, you have your base and foundation on your social media accounts, but now it’s time to grow your business and increase your market and followers. How do you even begin? Below, we will introduce 7 ideas oh how you can improve your content and, thus, increase your followers with simple … Continue reading How to Grow Your Followers with Social Media Marketing
Revenge of the YouTubers: The Growing Power of Social Influence Marketing
Chris HortonMay 8, 2015 There I found myself, roused from my slumber in the dead of night by a muffled chorus of voices coming from the other room. Bleary eyed and disoriented, I stumbled out of bed and headed to the bedroom door, reaching for any kind of weapon to fend off the would-be assailants … Continue reading Revenge of the YouTubers: The Growing Power of Social Influence Marketing
Enable Social Selling – Launch Employee Advocacy
Olivier ChoronApril 30, 2015 Have you given employee advocacy much thought? I’ll start by explaining what it is… Employee advocacy is the promotion of a brand through its employees. But the question is, how can this work for your brand? Here let me show you. Why involve employees? With two thirds of consumers buying decisions … Continue reading Enable Social Selling – Launch Employee Advocacy
Uncovering The Hidden Marketing Power Of Social Media
Jordan ConApril 23, 2015 Ever wonder how certain pieces of content reach millions of eyeballs? How content spreads on the Internet? For social marketers, quantifying the value of content spreading beyond the initial post is a major challenge. Most social analytics platforms focus on the first generation of engagement. That’s measuring what happens to the … Continue reading Uncovering The Hidden Marketing Power Of Social Media
What Businesses Need to Know About Social Media Marketing
Steve HammApril 21, 2015 It’s common for businesses to approach social media marketing the wrong way. Since it’s a relatively new marketing platform, many companies are still adjusting to it. Here are three things you should know about social media marketing: Social media marketing is not traditional marketing This is probably the mistake we see businesses make the … Continue reading What Businesses Need to Know About Social Media Marketing
50 Totally Un-Boring Ideas For Social Media Marketing Content
Bill FaethApril 21, 2015 Blog post link. News article link. Infographic link. YouTube link. Yawn. Raise your hand if you’re guilty of occasionally getting a little bit, well, routine with your social media content. It happens to many of us. Social media networks reach some 82% of the world’s population currently. However, nearly half of … Continue reading 50 Totally Un-Boring Ideas For Social Media Marketing Content
Setting Yourself Up for Social Media Marketing Success
LisaMarie DiasApril 19, 2015 Social media marketing is an excellent way to reach and engage with your customers, clients and patients. It can be low cost (but do not delude yourself or believe anyone who represents that it is free – even if you do it yourself, your time is money!) and can be an … Continue reading Setting Yourself Up for Social Media Marketing Success
Digital And Social Marketers Must Learn To Lead And Say No!
Pam MooreApril 17, 2015 Are you a digital marketing leader struggling with not enough time, budget or people to help you implement your social business and marketing programs and kick butt in the world of social, digital marketing, and business! Many social and digital marketers feel that they are pulled into too many directions. They … Continue reading Digital And Social Marketers Must Learn To Lead And Say No!