Tag Archives: Seemingly

Don’t Fall For Seemingly ‘Sexy, High And Sweet’ ROAS

Don’t Fall For Seemingly ‘Sexy, High And Sweet’ ROAS by Laurie Sullivan , Staff Writer @lauriesullivan, December 16, 2024 Paid search has become the most effective channel to drive awareness for Hilton, Gino Abbate, vice president of Americas marketing at the company, said during an interview at the MediaPost Performance Marketing Insider Summit. “In a performance world … Continue reading Don’t Fall For Seemingly ‘Sexy, High And Sweet’ ROAS →

Seemingly Moving Backward Has Reward

Strategy

Personal Branding Blog — May 17, 2017 — May 17, 2017 The worst direction is not to be moving at all but instead, standing still. Avoiding action while providing excuses brings about one’s worst nightmare. Standing still provides the feeling of being in quicksand because everything around us changes so quickly. One feels as if … Continue reading Seemingly Moving Backward Has Reward →