Tag Archives: PubMatic

Havas Puts Its Programmatic Money Where Its Carbon Is, Names PubMatic A Preferred SSP

Havas Puts Its Programmatic Money Where Its Carbon Is, Names PubMatic A Preferred SSP by Joe Mandese  @mp_joemandese, August 17, 2022 Citing its shift to a 100% renewable energy platform, PubMatic announced that Havas Media Group’s North America operations has named it a “preferred SSP” (supply-side platform) for its clients, as well as Havas’ proprietary … Continue reading Havas Puts Its Programmatic Money Where Its Carbon Is, Names PubMatic A Preferred SSP