Marketing To Mobile-first Travelers by Craig Witt , Columnist, April 24, 2018 Thanks to larger smartphone screens, simpler payment methods, and updated travel apps and websites, it’s easier than ever for mobile users to plan and schedule travel. EMarketer projects mobile travel sales to surpass $100 billion by 2020. This shift represents a huge opportunity … Continue reading Marketing To Mobile-first Travelers
Daily Archives: May 11, 2018
Break Your Own Site Much Lately?
Randy Milanovic — April 24, 2018 Follow @kayak360 — April 24, 2018 In a recent post, I laid out three clear signs you should get a thorough SEO audit of your website. The point of the piece was to show that declining search rankings, or search visibility problems, can have as much to do with … Continue reading Break Your Own Site Much Lately?
Facebook now letting users appeal posts that were removed for violating content standards
For the first time ever, Facebook has published the guidelines its internal teams use to decide what content is allowed on the site. Amy Gesenhues on April 24, 2018 For the first time ever, Facebook has released the guidelines its internal content review teams use to determine whether or not to remove a post … Continue reading Facebook now letting users appeal posts that were removed for violating content standards
Product Backlog Defense
Stefan Wolpers — April 24, 2018 Follow @StefanW — April 24, 2018 TL; DR: Product Backlog Defense Product backlog defense — make no mistake: Your product backlog is the last line of defense preventing your team from becoming a feature factory. Figure out a process that creates value for your customers. Moreover, have the courage … Continue reading Product Backlog Defense
How Small Business Owners Can Keep Team Members Happy
Choncé Maddox — April 24, 2018 — April 24, 2018 rawpixel / Pixabay A solid team can make or break your business. Even if you are a control person, you can’t handle everything in your business. Having team members you can trust and rely on makes a huge difference. While finding a promising team can … Continue reading How Small Business Owners Can Keep Team Members Happy
How to Use Email Marketing to Adapt to Facebook’s New Algorithm
VerticalResponse — April 24, 2018 Follow @VR4SmallBiz — April 24, 2018 geralt / Pixabay With 1.4 billion daily users, there is a staggering amount of content published on Facebook every day. To help us sort through all of that information and ensure that our news feeds show us the posts we’re most likely to engage … Continue reading How to Use Email Marketing to Adapt to Facebook’s New Algorithm
7 ways protections for online content are being eroded
Recent changes to Section 230 of the Communications Decency Act raise questions about how safe from liability publishers will continue to be for user-generated or third-party content. Contributor Wesley Young discusses threats on the horizon to those protections. Wesley Young on April 24, 2018 Section 230 of the Communications Decency Act (CDA) is critical … Continue reading 7 ways protections for online content are being eroded
Facebook opens Authorization tab in Page settings for advertisers running political ads
While the Authorizations tab will be visible to all advertisers, only those in the US that are running political ads will be able to complete the authorization process for now. Amy Gesenhues on April 24, 2018 Facebook announced earlier this month that as part of its efforts to make political ads more transparent, it … Continue reading Facebook opens Authorization tab in Page settings for advertisers running political ads
How to Get Up Early By Preparing the Night Before
Renzo Costarella — April 24, 2018 — April 24, 2018 congerdesign / Pixabay If you’re one of those people who has trouble waking up early, you’re certainly not alone. I’ve never been a morning person myself. In fact, it’s something that I still struggle with today. When I have a special event, like a flight … Continue reading How to Get Up Early By Preparing the Night Before
Facebook Marketing for B2B Businesses: Everything You Need to Know
Ana Gotter — April 24, 2018 Follow @ana_gotter — April 24, 2018 Some businesses have it easy when it comes to getting likes on Facebook; others will have a little more of a challenge. Accounting firms, after all, aren’t as inherently glamorous as the hottest restaurants or boutiques that house the latest fashions. B2B Facebook … Continue reading Facebook Marketing for B2B Businesses: Everything You Need to Know