Daily Archives: May 5, 2018

9 Ways to Connect With Customers During National Small Business Week

VerticalResponse — April 18, 2018 Follow @VR4SmallBiz — April 18, 2018 The U.S. Small Business Administration (SBA) founded National Small Business Week in 1963. The yearly event recognizes the important contributions that entrepreneurs and small business owners make to their communities. From April 29th through May 5th, SBA hosts events and webinars to educate small … Continue reading 9 Ways to Connect With Customers During National Small Business Week →

Three brands still killing it on Facebook

Facebook Branding

Lest you forget why we’re all on Facebook in the first place, contributor Mark Traphagen offers inspiring examples of brands harnessing the organic power of the social network. Mark Traphagen on April 17, 2018 In my column last month, I set out a manifesto for social media marketing in 2018, a call to “grow … Continue reading Three brands still killing it on Facebook →

How the C-suite benefits from a strategic marketing operations function

Corporate Productivity

Need ammunition to win budget and staffing for a strategic marketing operations team? Contributor Debbie Qaqish offers a long list of benefits. Debbie Qaqish on April 17, 2018 As the marketing operations (MO) function continues to mature and extend influence into every part of the organization, it is time to review how key … Continue reading How the C-suite benefits from a strategic marketing operations function →

7 Alternative Sites to Try Instead of LinkedIn

Career Resume

Erin Kelley — April 17, 2018 Follow @MsErinKelley — April 17, 2018 No doubt – LinkedIn is a valuable tool. It’s a behemoth networking site with more than 546 million users, and it’s clearly cornered the work-related social media market. But there are hundreds of sites that offer some of what LinkedIn does, and plenty … Continue reading 7 Alternative Sites to Try Instead of LinkedIn →