Stacey Rudolph — March 23, 2018 — March 23, 2018 The truth about content marketing is that it has enabled customers to be more empowered than ever. Many buyers are now moving away from traditional marketing tactics and are instead scavenging for the right content online to get information about products they are looking for. … Continue reading Is Interactive Content the Future of Content Marketing? [Infographic]
Daily Archives: April 8, 2018
What Are People Saying About Your Business?
Warren Knight — March 23, 2018 Follow @warrenknight — March 23, 2018 Did you know that 88% of the online population will take time out of their day to read reviews about a business online? As a business owner, it is so important that you are monitoring your online reputation, and understanding what is being … Continue reading What Are People Saying About Your Business?
20 Pro Tips for Every Email Designer to Follow
Kevin George — March 25, 2018 Follow @imkevin_monk — March 25, 2018 Emails are the way of life. An average email user receives an average of 73 emails every day. And most importantly, there are efforts of multiple people behind each email such as: An email marketer, strategically using clever subject line and optimum send … Continue reading 20 Pro Tips for Every Email Designer to Follow
2018: The Year of AR, VR? Don’t Hold Your Breath
2018: The Year of AR, VR? Don’t Hold Your Breath by Jennifer Fisher , Columnist, March 21, 2018 Now that live streaming has gone — well — mainstream(ing), the social community can turn its attention to another horizon of white space. Nothing excites me more than the use of augmented and virtual reality in the … Continue reading 2018: The Year of AR, VR? Don’t Hold Your Breath
Motion Slickness: 4 Ways to Animate Your Email
Mike Parry — March 25, 2018 — March 25, 2018 Emails don’t need to be static. Modern email applications support a variety of animation techniques and you may be surprised at how flexible the options are. Animation in web and email marketing certainly has its detractors and not without just cause. Plenty of gimmicky advertising … Continue reading Motion Slickness: 4 Ways to Animate Your Email
How Much of Your Traffic Comes from Organic Search
Garry Grant — March 25, 2018 Follow @seoinc — March 25, 2018 In SEO and Internet Marketing, everyone’s fighting for the number one search result spot for as many relevant keywords as possible. The reason is obvious…because that’s the position that gets the most traffic. But have you ever considered the impact of what being … Continue reading How Much of Your Traffic Comes from Organic Search
Thanks for Asking
Paul Oestreicher — March 25, 2018 Follow @pauloestreicher— March 25, 2018 Decision-making will never be the same in the age of big data, algorithms and artificial intelligence. We’re fortunate to have such massive amounts of information at our disposal. But there’s a big difference between data and intelligence, between information and insight. While our reliance … Continue reading Thanks for Asking
7 Keys to Creating a High Conversion Website Home Page
Susan Friesen — March 23, 2018 Follow @eVisionMedia — March 23, 2018 Have you ever said, “If only I knew what to put on my website home page, I’d do it!”? Knowing the EXACT things to include to maximize sales and conversion on your website can be difficult sometimes. You want to look good and … Continue reading 7 Keys to Creating a High Conversion Website Home Page
YouTube’s Plan To Fight Fake News
YouTube’s Plan To Fight Fake News by Alex Weprin , March 21, 2018 YouTube is rolling out a strategy to try and fight fake news and misinformation in videos published to the site. For starters, the Google-owned video platform plans to elevate authoritative news sources and de-emphasize channels deemed to be less credible. While Google … Continue reading YouTube’s Plan To Fight Fake News
How to Get Laughs on Twitter: 3 Brands Using Humor on Social Media
Jesse Allred — March 23, 2018 — March 23, 2018 Finding your brand’s voice on social media can be tough. Should you make it professional or playful? Serious or lighthearted? Whatever you choose, your company’s voice should be a natural reflection of your . Although it can be natural to shy away from using humor, … Continue reading How to Get Laughs on Twitter: 3 Brands Using Humor on Social Media