Daily Archives: March 28, 2018

Influencer Marketing Data: What’s The Best Video Length?

Jibran Malek — March 15, 2018 — March 15, 2018 Influencer Marketing is about attention. Attention for personalities, attention for causes, and for many marketers: potential attention for their products and brands. However, in a digital age where so many other things competing for our attention and distracting us. 56% of videos published in 2017 … Continue reading Influencer Marketing Data: What’s The Best Video Length?

Top 10 Affiliate Programs to Increase Your Revenue in 2018

Brad Keys — March 15, 2018 — March 15, 2018 If you’re either in the business of e-commerce or lead generation and you’re not taking advantage of affiliate marketing, you’re missing out on one of the best online advertising strategies available to you. For something so inexpensive and easy to implement, the top affiliate programs … Continue reading Top 10 Affiliate Programs to Increase Your Revenue in 2018

Small Business Owners Should Focus on Simplicity in Early Stages

David Kiger — March 15, 2018 Follow @davidkiger — March 15, 2018 For prospective small business owners, getting a new company off the ground may seem to be an intensely complicated endeavor. Though there’s no question that the process can be long and detailed — requiring research, analysis, funding and planning — it can be … Continue reading Small Business Owners Should Focus on Simplicity in Early Stages

All about value props: How customer and competitive research should shape your marketing

Columnist Sam Welch suggests five questions you should be asking yourself when developing your messaging to customers and prospects. Sam Welch on March 15, 2018   Conveying the value of your product or service is a foundational tenet of marketing. Whether you are a mature company or a startup, understanding your worth and knowing how … Continue reading All about value props: How customer and competitive research should shape your marketing