Daily Archives: March 17, 2018

Over-/Underrated: Ads.txt, Blockchain, Other Ad-Tech Topics

Over-/Underrated: Ads.txt, Blockchain, Other Ad-Tech Topics by Ryan Kelly , Op-Ed Contributor, February 27, 2018 Even for an industry accustomed to game-changing trends and shifts in strategy, the past few months have been rife with potentially disruptive forces in ad tech. But the keyword is “potentially” — because some are getting too much attention, while … Continue reading Over-/Underrated: Ads.txt, Blockchain, Other Ad-Tech Topics →

How To Motivate Employees Without Promotions

Employee Motivation

Eva Wislow — March 5, 2018 Follow @EvaWislow — March 5, 2018 When you’re thinking about motivating your employees, the first thing that comes to mind is incentives. When thinking about incentives, you instantly think about money and a better position. Yes, higher pay and a promotion may act as an incentive. This person will … Continue reading How To Motivate Employees Without Promotions →

Here’s a Better Benchmark of Success Than Business Income

Business Process

Taylor Gordon — March 5, 2018 — March 5, 2018 stevepb / Pixabay For awhile in my business, I looked at income as the only marker of success. I was completely income-focused because it seemed like everywhere I turned other business owners were using income as the top metric to measure how well they’re doing. … Continue reading Here’s a Better Benchmark of Success Than Business Income →

Link Building in 2018: 3 Reasons You Should Alter Your Focus

SEO Link Building

Graham Jones — March 5, 2018 Follow @grahamjones — March 5, 2018 Why you should change your strategy for Link Building in 2018 Link building 2018 style, is different to what many people have been doing for a couple of decades. At the end of 2017, the “Chief of Sunshine and Happiness” at Google, Gary … Continue reading Link Building in 2018: 3 Reasons You Should Alter Your Focus →