By Michael Quoc March 5th, 2018 There all sorts of strategic ways businesses can use promo codes to drive revenue. Promo codes can decrease cart abandonment, make your retargeting campaigns more effective, nurture brand advocates, help you track performance on your marketing channels, and more. But there’s one benefit of using promo codes that many … Continue reading How Build Links With Promo Codes
Personal Branding Blog — March 5, 2018 — March 5, 2018 The simple answer is yes. The slightly more complex answer is always. As noted in this post I wrote about Microsoft’s Kati Quigley and her thoughts on Everyday Negotiation it is not necessary to be a natural born negotiator. Some people are born this … Continue reading Are We Negotiating?
Angela Hausman, PhD — March 5, 2018 Follow @MarketingLetter — March 5, 2018 Successful email marketing is a critical, and often overlooked, element of digital marketing. According to an article on Inc: But after a couple decades of Nigerian prince schemes, Spanish lotto scams, and mountains of unsolicited spam (which is never a good marketing … Continue reading 5 Keys to Successful Email Marketing
Nick Leffler — March 3, 2018 Follow @exprance — March 3, 2018 What people say they want and how they actually behave are two very different things. That’s why understanding more about how people react to plain text email vs. visual email is important. You’d assume that people want visual everything and respond better to … Continue reading Plain Text Email vs. Visual Email. Which One Should You Be Using?
Doing The Wrong Thing With The Right Data by Mihai Botarel , Columnist, February 28, 2018 Data, data, data. The ad industry is constantly talking about data. Big data, small data, personal data, any data. Data-driven strategies are not to be questioned. After all, how can you question data? Data is undeniable. Well, it … Continue reading Doing The Wrong Thing With The Right Data
Brian Wallace — March 3, 2018 Follow @nowsourcing — March 3, 2018 It’s hard to believe that 90% of the digital content out there was created within the last two years, but this content has been created with help from, for, and of businesses. How can businesses leverage the power of the massive cache of … Continue reading Leveraging Digital Content Can Help Your Business Innovate [Infographic]
Dhariana Lozano — March 4, 2018 Follow @DhariLo — March 4, 2018 Creating a social media strategy for your brand or business can be overwhelming. In this post I’ll break down the 7 key questions you should ask before you start creating your strategy to make the process a little easier. In this post we’ll … Continue reading 7 Questions to Ask and Answer Before Building Your Social Media Strategy
Mallory Fetchu — March 3, 2018 — March 3, 2018 rawpixel / Pixabay Are you sick and tired of acquiring lists full of potential, high-quality prospects, devising a cold emailing plan, and having no one respond? What if you reach out again, will it be awkward? Is there any hope left to turn even just … Continue reading 7 Cold Email Tips That Will Increase Response Rate
Hassan Mansoor — March 3, 2018 Follow @Hassan_Mansoor1 — March 3, 2018 As a startup owner, you’re probably bothered. Firstly, it’s a challenge to get the funds to make your idea become a reality. Secondly, after getting the funds to get started it’s difficult to assemble the right team with your lean budget. Finally, becoming … Continue reading How (and Why) the Right Freelancers Can Make Your Startup Successful
Janet Fouts — March 3, 2018 Follow @jfouts — March 3, 2018 Back in October Facebook rolled out an experiment called the “Explore Feed”, moving non-promoted posts from publishers and brands to a tab on the left side of desktop feeds where Facebook said one could find content “automatically customized for each person based on … Continue reading Buh Bye Facebook “Explore Feed”